If you expect to test the e-course users' skills, you should create and launch an online test. But already at the stage of its development, many questions arise: how many questions to add to the test, what question formats to choose, what score to set for passing the test, etc. We are ready to answer all these questions in our guide on creating a test on the eLearning platform.

Benefits of Online Tests

Each eLearning platform offers an easy-to-use test builder. They have different features and functions that tutors and learners can leverage. But they all have common advantages:

Convenience for the Student

Each learner can take tests at any convenient time on the online platform. It is crucial for cases when a student takes an asynchronous course and determines the lesson schedule for himself independently.

Saving Time

Online tests allow the course creator to quickly check the assimilation of knowledge of students through automatic testing. It makes the entire process easier, faster, and cheaper.

Deep Knowledge Check

Each test uses different question formats, so students cannot answer randomly and shift to the following session.

Maximum Involvement in the Educational Process

Modern eLearning platforms allow you to create unique tests that increase students' motivation and improve the quality of knowledge testing.

Objective Assessment

Automatic marking of answers eliminates the human factor and the influence of personal interactions between tutors and learners.

Instant Feedback

Modern eLearning platforms allow testing customization, so each user gets an explanation when choosing the wrong answer.

Detailed Analytics

Teachers get access to the test result statistics. It allows you to focus on the results of specific students or make changes to the course program.

7 Easy Steps To Create a Test on the Online Platform

And now, it's time to familiarize yourself with the process of creating online tests. Here is a step-by-step guide.

Choose a Tool To Create a Test

In our case, it's pretty simple. LMS Kwiga has a built-in test builder that allows you to create a list of tasks in different formats.

Determine the Testing Type

There are two types of tests in online courses:

  1. Interim. It strives to consolidate the student's knowledge. Thus, they involve more time and attempts to choose the correct answer.
  2. The final test. The test has a precise time limit and only one attempt to give the correct answer.

Before choosing the testing type, you should review the course program and consider the test purpose.

Choose a Question Format

Tests in the eLearning courses provide various formats of questions. Here are the most widespread types of questions:

  • The choice of one answer — users have to choose only one correct answer.
  • A choice of multiple answers — the principle is similar to the previous type, but here you should choose more correct answers from the list. This question format is more complex and requires precise expertise in the domain.
  • True/False — the user determines the truth or falsity of the statement.
  • Brief answer — the user has to enter the answer in text or number format. It is impossible to choose a random variant here.
  • Order task — the learner has to put the options in the correct order. Often, this format requires reconstructing the sequence of historical events or the number arrangement.
  • Fill in the blanks — this format involves tasks concerning certain concepts or patterns. The user needs to fill in the gaps by dragging words or parts of phrases from the list or typing the answer.
  • Conformity — users have to connect paired words, pictures, or phrases. They can also add deliberately incorrect options to add some complexity to a question.

The complexity of testing depends on the selected number of formats. However, it would be best not to make the test too complicated.

Work on Questions and Answers

The online test effectiveness is affected by the correct wording of tasks. Remember that learners cannot look for help when doing them. And if they do not understand the subject matter, they will not know how to choose the correct variant. Therefore, you should carefully work on questions and answers. Here are our tips:

  1. Keep questions simple and straightforward. Ideally, it is a sentence of up to 20 words without complex speech patterns.
  2. The text should not have repetitions or mutually exclusive phrases, which applies primarily to "True/False" tasks. Otherwise, students may not understand the question.
  3. Mention exact facts. Online tests do not tolerate approximation.
  4. Open-ended questions should start with the words "what," "why," "how much," etc.
  5. Think carefully about answer options that fit the structure but are distracting.
  6. Avoid using "all of the above" and "none of the above" response options.
  7. As for tasks that ask for filling in gaps, do not use options of accidentally writing a lowercase letter instead of a capital one or adding extra letters. Therefore, the answer may be correct, but the system will not automatically count it.

All these rules are critical to creating clear assignments that assess student knowledge properly.

Set Specific Parameters for Your Online Test

The choice of parameters depends on the specific purpose of testing: to consolidate the acquired knowledge or to check the material assimilation. In any case, course creators set four essential parameters.

Passing Grade

When working on an online test, you may doubt the passing score. Thus, we cannot provide some universal tips, so it is better to start from the course goal.

For instance, you are developing an intermediate test on web design basics. Its main goal is to consolidate the material learners covered and fill in knowledge gaps. The optimal passing score is 70 out of 100 possible.

If you are testing the healthcare worker's knowledge, you can set 100 points out of 100. The reason is simple: the patient's fate depends on the doctor's actions. And any mistake is high-cost.

Set Specific Parameters for Your Online Test

As for the test volume, teachers often ask to answer 25 to 30 questions. However, experts recommend making the total task pool somewhat larger (from 75 to 120 items). In this case, the system will automatically select questions from the list and offer them to students. Such tests will be unique for each student and reduce the possibility of cheating.

Number of Attempts to Answer

If you plan to conduct a final test, give only one attempt to your users. It is complicated to answer randomly, but learners will receive more objective marks.


This parameter is vital for interim testing events. The essence of branching is simple: when students make a mistake, they get an explanation of the correct answer. If they choose the right option, they will move on to the following question. This approach helps users to perceive the eLearning material better.

Take Some Time To Create a Perfect Design

Not every student enjoys passing the test. And for specific users, this event is akin to a nightmare. But every course creator can turn this process into a more enjoyable and exciting pastime. Just work hard on the issues and add some interactivity. There are two ways to ensure this:

  • Visual design. Choose a new layout for each question (a unique font or background color).
  • Voice acting. Add a pre-recorded file or record audio directly in the Kwiga LMS. Then, you can use the internal features to cut extraneous noise from the recording.

With the right approach to interactivity, you can add exciting tasks to increase testing efficiency.

Determine the Time Limitation To Pass the Test

Another major factor is the time constraint. You should set it so that learners do not have any options to cheat. On average, course creators set a time limit of 10 to 30 minutes. However, it depends on the volume and complexity of the test.

It is enough to solve all the tasks. After all, if learners understand nothing about a topic, then cheat sheets will not help them.

5 Tips for Creating a Test on an Online Course Platform

If you want to create your first online test easily and quickly or improve existing ones, you should follow some rules. Here are five practical tips for working on online testing:

No to the Complex Wording

Questions and possible answers should be clear and understandable. Thus, forget about no ambiguities, complex turns of speech, and mutually exclusive phenomena. A perfect length of a regular test is 20-25 questions.

Originality and Diversity

The more fascinating and diverse questions users answer, the more pleasure they will get. Moreover, different task formats allow you to assess the learner's expertise better.

With an online platform, you can add many tasks. Then, the platform automatically generates a unique set for each user. It reduces the possibility of cheating and increases assessment objectivity.

30/40/30 Rule

This rule shows the optimal ratio of question formats, which makes testing effective. The test should have 30% of questions with one correct answer, 40% - with several correct answers, and 30% - with open-ended questions (detailed answers to the question or practical task).


Classic school or university tests lack feedback. Remember how you received a piece of paper with incorrect answers crossed out? You probably wanted to ask the teacher, "Why do you think so?".

Testing in an online course is almost similar to a traditional one, but students can get quick feedback on all assignments. For example, the system automatically displays an explanation of correct answers. Therefore, students can easier understand why they answered incorrectly.

Optimal Number of Tasks

If you choose a massive set of questions, you will scare off students and quickly demotivate them for further learning. Thus, choose the optimal test volume: 10-20 questions for a regular test, 30-50 - for an intermediate one, and 50-60 - for a final knowledge test. This approach will allow you to evaluate expertise qualitatively and not scare users.


Online tests are an appropriate way to measure knowledge and help students better understand the course material. And test automation makes the process less routine, and the results become more objective.

We hope that this article became helpful to you. If you want more information about creating online tests on the educational platform, leave them in the comments. The best questions will become topics for our new materials.

Unisender is an advanced platform for creating and launching email campaigns. Its services are used by small and medium-sized businesses since its functions are quite enough for basic tasks.

This service is not overloaded with tools and offers ready-made options for integration with popular CRMs. In addition, you can use the service API to integrate with custom systems. As for other advantages, there is a Russian-language interface and a vast number of templates that are adapted for Eastern European businesses.

Unisender is used in many areas (journalism, telecommunications, e-commerce, gambling, education, etc.). Let's find out more about the platform's capabilities and how to launch the first email workflow.

What Are the Main Features of Unisender

This service offers tools for creating the following types of workflows:

  1. Emails (letter constructor, analytics tools, creating testing options, an audience segmentation for targeted work, subscription forms, etc.).
  2. SMS (sending service messages or promotional offers on behalf of the company, adding variables to the text to address the recipient by name).
  3. Viber (sending messages in various formats with support for many tools, such as pictures, videos, buttons, UTM tags for analytics, emoji, etc.).

Unisender also has social media tools. Therefore, this service offers to save addresses from Facebook contacts, collect a database of subscribers through chatbots, and create subscription pages.

Creating and Launching an Email Workflow

The Unisender service allows you to send bulk emails, analyze their effectiveness, and fix problems with unsubscribing from newsletters. First, let's look at five key steps to launch the workflow.

Registration Process

First, you should enter the registration page and specify your email address to get a confirmation letter. Remember that regular email is not suitable for creating an account, so you should create a mailbox on the corporate domain. You can also use Google, Facebook, VK, and other social media accounts to register.

In addition to the login, you must create a password to enter your account. It must contain at least eight characters (including uppercase and lowercase letters) and include at least 1 number and one special character.

After going to the next screen, the system will offer you to confirm the email. You should enter your mailbox, find the letter from Unisender (it may also be in the Spam folder), and click on the "Confirm" button.

Next, you should fill in the data (name, phone number, business area, number of employees, and your role in the company) and click "Continue." The registration is complete! You will be taken to the main UniSender page.

Adding an Email Database To the System

The next and also vital step is adding an email database. Again, we advise creating it in advance to save time.

If you need to send letters to many people, you should add the list from an Excel spreadsheet. However, it should have a clear structure and not contain excessive data. For example, a column with email addresses should show only them.

Besides, you can add data from a .txt file. In this case, the first line is the field name, and the second line is information about the recipient. The same principle applies to the manual adding of contacts.

After loading the list, you can set up unique fields, such as company name, recipient's birthday, and other valuable data. If they do not play a critical role in mailings, select the "Do not import" option.

The final touch is the name of the list. Again, we advise you to name it according to the type of mailing list or target audience unless otherwise provided. After that, you can proceed to the next step.

Creating a First Email Workflow

So, you have worked on an email database of subscribers. Now let's prepare the first mailing list. And since the Unisender service is excellent for beginners, some hints will be helpful when creating a workflow.

First, you should find the "Create Email" button at the top of the page and select the option you like. In this article, we will show this process using the example of an email campaign.

Next, the system will offer to choose one of three options: a code editor, a unique HTML set, and a constructor. Let's review each of them in more detail.

Working With the HTML Editor

This option is suitable if you have a code that needs to be edited before creating an email campaign.

You can download the template from a .rar, .zip, .html or .7z file (there is also a web page option). In any case, the system will automatically load all the files and settings for future workflow.

After downloading, a preview of the letter from the subscriber opens. If you need to fix some items, click the "Source" button. It will take you to the HTML editor, where you can make the necessary revisions. If you are familiar with HTML, you will do this job in a second.

Uploading a Unique Code

This option is ideal when you have code and will not change it. You should copy your code, paste it into the required field and click the "Continue" button. Then you can work as with a regular mailing by choosing a topic, setting personalization settings, and forming a workflow.

Creating an Email Through the Constructor

However, if you are unsure about your code knowledge, using the constructor is much easier and more convenient. UniSender offers a unique solution where you can add and remove elements, swap them and customize the parameters of each block. You should select the items you need from the menu and drag them to the email field; there is no code.

First, select a ready-made template from the list or a "New Constructor" option with an empty field. In the case of standard templates, you will need to adapt them to your needs (remove unnecessary elements and add the necessary ones, change the writing style, font, colors, and more).

Once you have completed your letter, click the "Save" button.

In these three cases, it is vital to remember the maximum letter size of 8 MB. A more significant number will take a long time to load, and spam filters may block an email.

Checking the Display of an Email Campaign

If you need to check how the email is displayed on different devices and email clients, send a test letter to other addresses and open it on different devices (smartphone, tablet, or PC). You may also ask colleagues to check the campaign and ensure it is correct. Again, it will help reduce the chance that your workflow will get into a spam folder.

Click the "Send Test Letter" button, enter the desired email address and click "Send Email" to do this. After that, the system will notify you about the successful test sending.

Sending a Campaign

As soon as you are convinced of the correctness of the mailing, double-check all the data in the letters (text, pictures, links). If there are still issues, go back and edit the email in the builder or HTML editor.

After creating a letter template, you must enter the subject of the letter, the sender's address, and the recipient's address. Below you will see how the incoming message will be displayed in the email box. It will allow you to predict whether subscribers will be interested in the subject of the letter and whether they will want to open it.

The following detail is the sending time. Initially, the system offers to send the email immediately. However, you should select the "Send later" option and specify the day and time if you plan to send a campaign later. You will receive more specific data after A/B testing.

In the "Additional settings" section, you can specify the format for displaying images, set up a block for unsubscribing from the newsletter, and specify an email address to receive replies from users.

You also can specify settings for collecting data on letters for further analytics in this menu. For example, you may enable and disable monitoring of reads and clicks on links (they will not be displayed in the report after disabling) and add UTM tags for individual analytics services.

In addition, you can add the necessary files separately as attachments. However, we advise you to place them prudently on a cloud service and include links in the text of the letter.

Once you have completed all the preparations and verification, click "Submit Newsletter." After that, subscribers will receive letters instantly or at the specified time.

How To Analyze the Results

Go to the "Campaign History" section to check the results of launching workflows. Reports are available here for each launched campaign.

Initially, you can find standard indicators on the screen (sending, delivery, opening a letter, and clicking on links). Click on the title to find out more. Remember that all information has a percentage. Move the mouse pointer over the required indicator for more accurate data.

In the advanced section, you can compare your mailing metrics with industry averages. Select a business area from the drop-down list and click "Compare." The received data can improve the email database and the campaign itself.

Besides there is also a click map, a conversion table with traffic indicators, and a "Behavior" tab with detailed information about subscribers (region, device, and email reading dynamics).

What other types of campaigns are available in Unisender

The service allows you to configure more types of email workflow. You can also launch the following campaigns:

  1. SMS campaigns. However, only corporate clients can do this. To access the function, you must add information about the company to the settings and deposit 5,000 RUB or the equivalent in another currency to your account.
  2. Viber messages. In addition to registering a company, you also need to pay for a Viber ID (the minimum monthly amount is 380 EUR) and constantly revise the text of campaigns. Creating an email workflow for Viber is similar to working with an SMS campaign, but here, you can add emojis, CTA buttons, and other elements.


Let's summarize an article. The Unisender platform is excellent for those who are just getting started with mailing lists. The interface has enough elements, so freelancers and small business owners can easily figure out how it works.

The most prominent advantages are an intuitive interface, dozens of integrations with CRM and chatbots, a well-thought-out API, several options for creating a letter template, and a convenient code editor.

As for disadvantages, you cannot embed a survey in the text of the letter, and a small number of ready-made templates in the constructor are available.

We hope that you found this article helpful. If you have any questions regarding the email workflow creation, write them in the comments. We will answer each of them and choose the most interesting ones as the basis for our following articles.

If you decide to interact with your learners as actively as possible, look for opportunities to exploit third-party solutions in your LMS. Thus, educational systems allow you to connect various solutions to improve the learning experience and attract other experts to develop your e-course.

Video conferencing tools are an excellent choice for you. It does not require many funds, and the popularity of technology has only increased in recent years. Moreover, it allows using video conferencing widely in eLearning. We offer to consider the impact of technology on online courses and how to integrate third-party solutions into LMS.

How Videoconferencing Has Changed Education

Even 20 years ago, videoconferencing was available only to large companies and required a lot of time and money. In addition, not everyone could use the fast-speed Internet at that time. But now everything has changed: a person from any country or territory who has a smartphone/tablet/laptop with a camera can take part in a video conference. It saves you time and budget on conducting online training, which directly affects the success of the online course.

Plus, videoconferencing makes your students even more involved in the educational process. Using such a powerful instrument, you can convey the necessary knowledge to the audience as quickly as possible. Moreover, students have the opportunity to ask their questions directly and express their opinion on a particular phenomenon. In this regard, the video captivates much more than the audio recording.

And since many educational platforms support integration with video conferencing tools, you should invite experts with expertise in the e-course topic. It will make your LX more valuable and allow students to expand their competencies. Therefore, video conferencing is an excellent instrument for achieving clear goals.

How To Integrate Videoconferencing Into Learning Management System

In this case, it is worth remembering the six suitable formats for implementing video conferencing solutions. Let's consider them in more detail:

Ready-made video

First, you can give students access to pre-recorded lessons. Any LMS has all the necessary instruments to record and publish material. It allows students worldwide to get valuable knowledge anytime and increases learning autonomy.

Plus, educational platform solutions have tools to gather a collection of short and turnkey lessons. With their help, students will get an opportunity to quickly refresh their knowledge or get more answers to particular questions.

Live Group Classes

Your main goal is to create an excellent online course that will turn a solo journey into an exciting experience for learners worldwide. Therefore, a specific place in the learning program should be occupied for group lessons when students discuss the module's topic or do homework. Often, weekly calls are practiced to summarise the module results and work on the mistakes.

Group lessons are an excellent way to increase interaction with the audience and the interactivity of learning because students are responsible for each other. They should participate in the discussion to take advantage of the experience gained and provide feedback on the learning program.

You can implement an innovative approach to providing new knowledge to your audience. For example, students get an opportunity to ask each other important questions, vote for decisions, and perform specific actions within the live group class. In addition, visual contact (albeit through a camera) increases students' confidence in the teacher.

Q&A Session With Guest Speaker

Another good idea is to arrange a meeting with an expert on your module/course topic. Speaking from an authority figure makes your eLearning more valuable and helps you analyze your target audience thoroughly. Although you involve your partners' efforts in the lesson, learners can enjoy all the face-to-face communication benefits.

Plus, classes with an invited speaker can make him part of the team. Therefore, you will be able to strengthen relationships with students and learning partners.

Separate Webinars on Improving Specific Skills

Further, video conferencing tools allow you to run separate online training seminars. Each webinar focuses on particular topics and competencies, which helps students gradually improve their skills.

For example, a lot of classes are devoted to working with communication skills. So many processes in business depend on the expression of ideas, active listening, and reading body language. If you text in the educational platform's chat the whole time, you get nothing from these actions.

Therefore, you should implement custom video conferencing solutions. They consider all the nuances of communication with other people and help you demonstrate the acquired knowledge in practice. And do not forget to record the webinar and share it with your students, and they can learn new skills at any time.

Demonstration of New Tools and Services

Students do not need to know a cold theory about efficient solutions because it is better to learn how to apply them correctly. Therefore, it will not be extra to conduct live presentations of new products. Instead, it will allow students to know more about their benefits and what they can bring.

In addition, students can ask questions during the live stream to learn even more details about the product and how it helps solve problems. Another idea is to ask an expert to demonstrate a new product in action and give a personal opinion or share the secrets of using this tool.

Mutual Mentoring Programs

Mutual coaching is another fun way to use video conferencing tools on educational systems. In addition, you have a chance to run individual or group mentoring programs, depending on the e-course goals and students' preferences.

The purpose of mutual mentoring is straightforward: all participants meet at a specific time to discuss their progress, ask for help, and compare the results with their objectives. Further, you have a chance to host mentoring sessions for the LMS team. For example, teachers can meet in Zoom twice a month and discuss future critical tasks.

Tips for Finding the Proper Educational Platform Integration with Video Conferencing Tools

There are some key factors to know when selecting a third-party LMS integration solution. First of all, we are talking about support for mobile devices. The majority of your target audience spends whole days with a phone in their hand, and mobile educational solutions are paramount for them.

Plus, it should support video recording and editing. This set of tools usually includes cropping, sound editing, and image adjustment (contrast, color, etc.).

Also, your learning management system should be user-friendly so that students can quickly log in and join a group conversation via video conference. Finally, one of the core benefits of video conferencing is speed and convenience. Learners can highlight the main moments of a module and share their impressions of the live online course. Therefore, the LMS should make collaboration even better.

It also provides benefits for the creators of e-course. Thus, the integration of third-party tools helps you develop a strong EdTech business. Even if your squad consists of 5-6 people, it will be much better for you to ask for experts who can detect problems and fix them. Hence, integrating a video conferencing solution will enhance your workflow by creating an independent and dynamic work experience. Everyone will benefit from this, including developers, analysts, marketers, teachers, etc.

3 Most Popular Video Conferencing Platforms for LMS Integration

In addition to the built-in solutions, you can connect third-party solutions with more features. For example, consider the three most common options for implementation in the educational system.


Integrating this software into your learning management system will boost the development of your e-course. Everyone can get valuable knowledge wherever with stable internet access. In this case, you should use a special Zoom connector, which helps you create a unique environment for collaboration between tutors and learners. As a result, your audience can watch lessons online without installing additional software.

Zoom is suitable for organizing many types of activities (lessons in virtual classrooms, meetings with experts, demonstrations of new products, etc.). And by combining this solution with your LMS, you will provide a comfortable environment for video conferencing. As a result, you will offer quality electronic education to your audience.

Google Meet

Google Meet is an excellent option for organizing group calls with your learners. You can use it to talk with your audience, demonstrate your screen, and work on documents or presentations. Talking about popularity, Google Meet is comparable with the first option.

To leverage this integration, your students must have a Google account. If they don't have it, it takes only a couple of minutes to create a new one. In addition, Google Meet provides tools for creating a virtual room without leaving the educational platform and sharing files on Google Drive.

Microsoft Teams

A well-known video conferencing software has a unique instrument for online and offline schools. With Teams for Education, you will add some new functionality to your learning management system. Hence, this solution complements the learning experience.

First, Microsoft Teams allows you to organize group video communications. You do not need an account to create a virtual room for a call. Just get a unique link and send it via the educational platform's chat, so students can instantly join the call and communicate with the teacher.


Let's sum it all up. Video conferencing will give your students the most required skills to succeed in their profession. And it does not matter whether they are learning something new or just refreshing their knowledge. However, students can only make meaningful progress when they can interact with you and find a common language.

Moreover, video conferencing does not require huge investments of time and money. On the contrary, as soon as you integrate such an innovative instrument into the learning management system, you will develop a first-class user experience. After all, direct communication is essential for any person. Therefore, pay special attention to adding video conferencing to your educational platform when developing an e-course program.

We hope that our article helped you implement innovative tools into your eLearning. Plus, we will talk more about third-party solution integration in the following articles, and you can help us look for more topics. Write your variants in the comments section!

Many eLearning course creators do not think about how to properly assess the students' progress, preferring to offer them learning content. But this is the wrong strategy. Without proper measurement of learning outcomes, you will not know how well your students have learned the online course material. And the effectiveness of their work in the future depends on this.

So how do you know that your knowledge is benefiting students? The most reliable option is to create online tests on an educational platform. They allow you to assess skills, identify weaknesses in the e-course, and quickly correct them. We have prepared five tips to help make your testing as effective as possible.

Why Do You Need To Create Tests for Students

But before starting to learn about the methods, let's look at the reasons for the high efficiency of tests in eLearning courses. Here they are:

Using the Test Effect

It is a well-studied psychological phenomenon. The testing effect tends to improve long-term memory through continuous learning and knowledge retention. Instead of constantly training and repeating skills, students gain valuable knowledge that needs to be tested once in a while. It is one of the reasons for including tests in the e-course curriculum.

Presentation of You as an Expert

Quizzes will help show your students how much new information they have learned and how valuable your online course is to them. Therefore, students will leave positive feedback on social networks, continue to attend classes, and invite friends.

If you choose the wrong testing strategy on the educational platform, you can get the opposite effect. Therefore, take this matter very seriously.

Finding Weaknesses in the Course

Online quizzes allow you to discover topics in your course that are the most difficult for students. It, in turn, will help improve the learning experience to make it more valuable. This approach to identifying problem areas is vital for creating a high-quality e-learning course.

Benefits of E-learning Tests

In addition to the facts mentioned above, there are other equally essential advantages of online tests. Let's consider the most significant of them.

Using Different Question Formats

Students can interact with different question formats while taking the online test:

  • with the only correct answer;
  • with multiple choice;
  • matching tasks;
  • placing elements in the right order.

This approach allows measuring knowledge and improving the assimilation of new information within the course.

Instant Results

It is another significant plus because you do not need to spend precious time on manual checking. Immediately after the testing, the participant sees his result on the screen. Everything happens automatically, which makes life easier for both students and teachers.

Saving time for students

Students do not need to change their plans and go to school to complete the task and wait for results. Questions can be answered 24/7 in any place with an internet connection. The result is known immediately, and this approach attracts students much more and increases the learning effectiveness.

Adaptation for Each Student

Qualitative testing will help to adapt the curriculum for each student. If he has got a bad mark on a test, the educational system automatically transfers him to the lesson with the most mistakes.

Advanced Analytics

The eLearning creator gets access to detailed learning data. It includes both standard testing metrics (number of correct tests, retries, average time to complete tasks) and more complex data (overall course value, student engagement rate, individual progress, etc.).

Setting Test Parameters

You can set your limits for passing the test (for example, the time to complete tasks or the maximum number of attempts). It also includes blocking the next lesson if the student has not passed the test for the current one. You can also define the minimum threshold for correct answers so that the system counts the test passage.

How To Improve Testing Efficiency

So, we talked about the benefits of online tests. Now let's look at the top 5 tips that will help improve the effectiveness of knowledge testing.

Learn More About Gaps and Challenges

Before developing online tests, it's worth learning more about your audience. Ask students about the problems they face most often. The reason is simple: if your eLearning course does not solve real problems, no one will be motivated to learn. Consequently, the knowledge test results will also be far from expected.

There are many ways to raise test scores. For example, create a survey on social networks or an educational platform. Then, you can use the results you get to show in similar surveys or new courses.

If you need to create a corporate training program, check with your manager about what points need to be addressed first. Then, it will allow the launching of online testing based on the most crucial knowledge students need to acquire.

Set a Time Limit

Not every student is motivated enough to complete all assignments on time. However, some people need the motivation to jump right into the test and answer questions as quickly as possible.

However, eLearning experts recommend maintaining flexibility in terms of time limits. For example, your students are likely to have busy schedules (work, family, household chores, etc.). Also, some of them may face technical problems (e.g., slow Internet speed) that prevent them from taking the test. Therefore, the best option is to give access to questions for a few days or a week.

Choose the Optimal Difficulty of the Questions

Questions should not be too easy or too difficult. If the test is simple, students will not spend time going through the entire course. On the other hand, if the questions are too complex, the students will feel that you are teaching very badly.

It is much better to combine simple and complex tasks in online testing. Another good idea is to run a mock test and collect feedback from your audience. The data obtained will help understand whether it is necessary to simplify or complicate testing.

Create a Database of Various Questions

There are three main types of training:

  • visual;
  • sound;
  • tactile.

To create the most effective online course, you need to use all these methods. Therefore, the benefit should come not only from educational content but also from testing. Tasks should involve all the senses to remember the information qualitatively.

Here is a basic example: if you want to start a series of visual art video tutorials, don't forget to include paintings, exhibition videos, and architecture photos. It will emphasize your expertise and give the course more value. Another example is a course in psychotherapy. Here, fragments of reconstructions of sessions with a psychotherapist will already be appropriate. You can show them to students and then ask them to point out the mistakes of the specialist and suggest ways to correct them.

At the same time, you should not focus on one type of task. In addition to traditional multiple-choice questions, there are other formats. For example, sequencing, retelling, or filling in gaps in sentences also allows you to assess the level of students' knowledge. The more versatile you are in creating tests, the more essential your results will be.

In addition, it is worth setting a random order of questions. Then the students will receive new questions each time they pass the test again. It will allow you to check that the students learned the knowledge and did not remember the answers.

Provide Quality Feedback and Assistance

Most people like it when others recognize their achievements. Therefore, do not forget about this feature of human psychology when creating tests.

It may seem like an almost impossible task to provide a personalized approach to a large number of students. But there are simple ways to win over students. For example, display the phrase “great job” on the screen after passing the test or issue a certificate of completing an electronic course. It will show students that you are very attentive and responsive to them.

What Are the Difficulties of Online Testing and How To Avoid Them

Tests bring significant benefits during eLearning courses. But they have certain drawbacks. Fortunately, they can be fixed with the help of educational platform tools.




You can block access to classes for the time of the test.

Completion of tasks by other people

Each student enters the educational platform with a personal password. You can also connect to the administration system when the moderator monitors the student's actions through a webcam.

Arranging results

Modern eLearning platforms use advanced protection during tests and particular algorithms to detect falsifications.

Random choice of answers

You can add open interaction question formats. For example, continue a sentence or enter an answer option on an empty line.

Transferring the correct answers to other students

You can set up a random selection of questions in the settings menu. In this case, each student will receive a random set of tasks from a database.

The educational platform has everything you need to provide an objective and efficient knowledge test. And the difficulties with passing online tests are explained quite simply: some people are still more accustomed to completing tasks manually. However, modern verification approaches bring benefits to both teachers and students.


Let's sum it all up. First, online courses allow everyone to gain valuable knowledge. This approach saves time and money. In addition, students acquire crucial skills and experience that can be applied in work or a new profession.

Therefore, do not forget the importance of qualitative knowledge testing during eLearning. Here is a summary of our tips for making your online tests more effective:

  1. Create assignments based on the interests and needs of your students.
  2. Make knowledge checks regular and set the time limit for answers.
  3. Pay due attention to the complexity and variety of tasks for testing.
  4. Finally, constantly give positive feedback and issue a document (certificate) on completing the course.

These guidelines will help you create a curriculum that contains valuable knowledge and benefits your students.

We hope that you found this article helpful. If you have any questions about creating tests on the educational platform, write them in the comments below. We will answer them and review the most interesting ones in the following articles.

MailChimp is considered one of the most convenient solutions for beginners. It is compatible with other apps and marketing tools, and you can install it on any device. But for many users, there is one thing - the English-language interface. So let's see how to build up a set of letters and start a mailing campaign in MailChimp.

Benefits of MailChimp

This platform has many advantages:

  • free launch of campaigns for databases with up to 2,000 customers (or workflows for 12,000 letters per month);
  • additional options, such as creating landing pages, subscription forms, setting up targeted advertising, etc.;
  • integration with dozens of analytics platforms and APIs for integration with custom CRM and CMS;
  • the convenient work with automated emails through a mobile app;
  • tools to segment the audience, send personalized workflows and A/B tests;
  • easy to understand interface;
  • you do not need to know programming languages to create a campaign so that you can look for everything you need in the constructor.

And now, we will provide a detailed guide for launching your initial set of letters on MailChimp. So let's check it out.

First Steps To Implement MailChimp Platform

Registering process on this platform is straightforward.

  1. Open the main page and select the "Sign Up Free" option.
  2. Come up with a username, or use your mailbox to sign up.
  3. Enter a password of 8 or more characters. It should consist of Latin letters (upper and lower case), at least one number, and a minimum of one symbol.

Attention! Turn off autocomplete when creating an account. Otherwise, you may encounter error #3057 (Too many login attempts). The fact is that autocomplete covers a hidden field to protect against spambots.

  1. Click the "Show" button and check if the entered password is correct. If everything is right, click "Get Started."
  2. You will get the specific verification email in your mailbox. Just find it in your mailbox and click on the button or copy and paste the attached link to the search bar.

Advice! If you cannot find this letter in your Inbox, open your Spam folder and look for it. We also recommend you check the proper spelling of the email address. There also can be some troubles with registration through corporate mail. Finally, contact your system administrator because, often, the letter does not pass the firewall or spam filters.

  1. After confirming your address, the system will offer you to solve a captcha. For example, you need to pick all pictures with images of traffic lights, fire hydrants, or pedestrian crossings.
  2. Indicate your first and last name or the company name. In the last option, check if you filled both fields. Click "Continue".
  3. Add your company's name, specify a link to the corporate site, and click the "Continue" button.
  4. Specify a place of business (your actual address) to check your future letters for compliance with international anti-spam requirements. Here you can enter a corporate address or enter random data. Click "Continue".
  5. Select the number of customers in your address database (if any) or indicate their absence. Other options are also possible:
  • You do not know about the rights to leverage your customer database.
  • Previously, your list had another purpose (e.g., letters about payment for goods or services).
  • You are not sure if your address database is correct.
  • You do not understand what is meant here.

If here is your case, select "I'm not sure," your option, and click "Continue."

  1. MailChimp will also offer to link your Facebook or Twitter account to share your workflow data on social networks. If you are not ready yet, skip the step and click "Continue."
  2. Pass the survey to tell us more about your company and get marketing recommendations via emails. It takes no more than a minute. If you are not interested in it, click the "Not right now" button. If yes, click "Ok, Let's Go It."

Then, you can start using the platform for launching email workflows.

Building the First Workflow With the MailChimp Platform

This process divides into four stages:

  • domain confirmation for automated letters;
  • building a database of addresses;
  • creating a letter template;
  • launching an email flow.

Verifying a Domain in MailChimp

Before working with the list of customers, you must verify ownership of the domain. Unfortunately, MailChimp does not recommend verifying an address from well-known services (Gmail, Bing, Yahoo, etc.), so you should add the corporate mailbox.

Then, you need to verify the domain on the platform. Here are five key steps:

  1. Select "Account," → "Settings," → "Verified domains," → and "Verify a domain."
  2. Enter your email and select the "Send Verification Email" option.
  3. A verification code will be sent to the specified address, so enter it in a new field.
  4. Follow this procedure with the email addresses of other employees who will use Mailchimp to create workflows (if required).
  5. Click "Verify another."

Then, start preparing your first chain of letters.

Building a New Workflow

It is the initial step in the process of launching automated emails. First, open your account using the details you used during registration. Next, arrange your addresses in a separate table in Google Sheets, save the database in the CSV format, and import it into the system. You can exploit this algorithm to add several databases (for company clients, employees, partners, etc.).

If you did not connect a particular script for collecting leads on the web page, you should create a table yourself. The MailChimp platform has all the necessary instruments, and it will tell you how to work with the table. You should specify four types of data:

  • the name of the creator of the company;
  • the address of your client;
  • the reason to receive letters;
  • the email address of the recipient.

Attention! Switch between fields using the cursor to get all the fields in the table filled.

After that, set up follow or unsubscribe notifications. For example, if you build a workflow for the first time, select "General Activity Alerts." Next, click "Create a list and proceed to import."

Finally, you should upload the CSV file with the address base, confirm the user agreement, click "Next," and confirm the email list creation.

Creating a Letter Template

It is not required to code to build your email flow because all tools are already available in a constructor. You can choose one of three options in the "Templates" tab:

  1. "Layouts" (standard work).
  2. "Themes" (templates with ready-made pictures and styles).
  3. "Code Your Own" (building a unique letter layout).

After choosing an option, you get access to the designer's section. It divides into two parts, the letter body and blocks for building a template. Each element can be moved and edited: by hovering over the block, you can review the available functions and open the context menu by clicking on it. This menu provides instruments to add texts and pictures, insert social media links, etc.

To attach a new element, select the "Content" tab, pick your desired block and drag it into the letter body. The "Design" tab allows you to customize the background, text styles, alignment, and indents and make some changes to the layout of the mobile version.

You can review the intermediate result by clicking the "Preview & Test." Then, when you have finished the work with your template, click "Save & Exit."

Sending Your Actual Workflow</strong >

Select the "Automated" option in the "Campaign" section. For example, let's choose the "Welcome new subscriber" variant as the most popular type of workflow that usually contains a greeting or a promo code for a discount. At the same time, you can gather an unlimited number of letters in one chain and use the "Welcome new subscriber" variant to launch them.

You can choose one of the four options to send your actual workflow:

  • regular text;
  • text without pictures and formatting;
  • three variants for testing the design options and time of sending automated letters;
  • a letter about a specific event: subscription, update, product purchase, etc.

Then, specify the sender's name and select the previously loaded address database. Initially, the workflow configures for the entire list, but you can pick individual groups of customers.

If you want to add a new letter to the mailing, click "Add Email" and specify the initial data: sender, recipient, the subject, and the letter template.

In the "Edit Trigger" menu, you can work with the settings for sending a new chain. First of all, we talk about the time to send the letter. Then, you can select "Immediately" or indicate how many hours or days will pass after the automatic welcome letter.

The "Change Trigger" menu allows you to specify the activity that launches your workflow. The standard choice is to send letters after subscription, but you can choose another option. For instance, indicate a specific action — an abandoned cart, a purchase, a new update, etc. In addition, you can select particular clients via the "Trigger when subscribers are imported" section.

With the "Segment" menu, you have an opportunity to work with specific workflow groups. This menu is only available if you have divided the address database into different segments. The "Actions" section helps you assign an action to your receivers.

After that, enter the "Schedule" menu and customize sending for a specific day or time. For example, mailing can go at 10:00 on weekdays.

The following step is sending a test letter via the "Preview and Test" section to check the performance of your workflow.

When you have finished your mailings, click "Schedule Campaign." It will start delayed sending your set of letters. To launch it immediately, click "Save and Exit" and click "Send" and "Send Now."


Let's sum it all up. The MailChimp platform makes the creation of workflows faster and more straightforward. However, you must be careful when building a flow since you cannot correct it after sending letters. Here we are talking more about links and small spelling mistakes. Therefore, remember to send tests, and offer your colleagues to review your workflow.

If you have more questions about launching automated mailings, leave them in the comments. We will use the most interesting ones in our new materials.

Remote work has become more and more popular in recent years. However, this concept isn't new as well as online learning. But the pandemic has made these phenomena the standard because every company has been able to test these concepts in practice and see their undeniable advantages.

Employees are not always ready to return to the office on a full-time job. Therefore, companies are shifting to a hybrid model when office work and remote work are combined. It combines the best practices of team management and employee development.

However, if the company finally switches to a hybrid schedule, then the training of employees should be consistent. You can adapt an existing program or create one from scratch. But designing an effective hybrid learning plan is no easy task. Let's consider the benefits of hybrid training and analyze six simple steps to create a successful training strategy.

Benefits of Hybrid Corporate Training

Hybrid learning provides many new opportunities for workers. Students can improve their productivity and develop healthy habits through efficient hands-on activities. Here are the top 5 benefits of hybrid corporate training.

  • Using the principles of experiential learning. In this way, hybrid plans differ from classical briefings, which concern the learning of theoretical knowledge. A practical approach allows you to not only develop the necessary skills. It also encourages students to change their way of completing specific tasks.
  • Compliance with actual business processes. It distinguishes hybrid learning from classic virtual instructor-led training (VILT). The reason is quite simple: it allows your employees to apply their knowledge here and now. In this case, you can use both tasks that affect the business and simulations.
  • Increase team cohesion. Not every type of distance learning can bring a team together. But hybrid corporate training is quite capable of doing this. Using the trial-and-error method, students fail first and then turn to their colleagues for help (they possibly have not collaborated before). As a result, they compare their experiences and help each other.
  • The fun of the learning process. Gaining new knowledge should be fun. Therefore, it is not uncommon for hybrid corporate training plans to include game mechanics, visual elements, or business environment modeling. It creates a fun and exciting process, allowing students to acquire new knowledge and skills qualitatively.
  • Using unique techniques to preserve knowledge. Quite often, employee training is designed around the forgetting curve. They include only ordinary video viewing or text reading and regular repetition of information. Such an approach will help assimilate vital knowledge and retain it in long-term memory.

These advantages help to combine traditional methods with an online environment qualitatively. However, any curriculum should also include learning outcomes.

What Should Be the Possible Learning Outcomes

There can be one or more learning outcomes in the plan. Here are examples of specific goals for hybrid corporate training:

  • Improving leadership qualities by developing vital character traits for a healthy corporate culture. It will allow students to reach new heights within the department and the company.
  • Increasing the productivity and experience of the personnel. More specific results can be an increase in the speed and effectiveness of projects, a decrease in stress levels, and the creation of conditions for the development of employees, regardless of social signs.
  • Strengthening the involvement of employees. If an employee can name his manager as one of the primary company values, it shows a high level of the corporate culture.
  • Improve business performance by aligning your hybrid corporate learning plan with your company's current strategy and needs.

All these aspects are crucial for business development. Therefore, you should think carefully about the goals of hybrid employee training.

6 Steps to Create a Hybrid Training Plan

At first, it seems impossible to develop an effective curriculum. But if you understand in which direction to move, you will succeed. Let's look at six steps for creating or adapting a hybrid corporate training plan.

Assess Your Needs

Despite the general transition of the business to an online environment, the concept of a hybrid schedule is different in each company. Therefore, it is not always obvious what your employees need to be able to build and implement an effective business strategy.

First and foremost, you should analyze the level of preparation of your employees and their current knowledge. Next, find out which skills are most in-demand in your industry. Then, it is better to ask the employees' opinions on what they want to know or study for further work. The last aspect is the ratio of the training format (office/remote). The feedback you receive will help you create relevant content and deliver it in the best possible way. This approach will allow you to analyze the current and future students' needs.

If your content does not meet the requirements of the students, they can quickly forget what they learned before. Therefore, it is vital to assess the needs of the business and satisfy them with the help of high-quality training of employees. You also need to review the training strategy regularly. After all, content should always correspond to the business goals and the audience.

Focus On Improving Communication Within Your Team

As in any other case, disagreements can also arise in a hybrid team. The reasons are different, from different views on the task to personal conflicts. Many companies prefer to develop interpersonal communication through special training sessions.

You should take the creation of a communication curriculum seriously. It should consider all issues related to your team. For example, you can work out the skills of email correspondence or work in instant messengers. At first, there is nothing easier than writing a letter. However, its proper design directly affects the efficiency of the hybrid team and avoids conflicts between employees.

Put Yourself in the Student’s Shoes

You may not always be able to clearly define what is needed to maintain and increase the employees' productivity. It is especially noticeable in hybrid teams, where employees have different experience levels and preferences regarding acquiring new knowledge.

Before developing a curriculum, you should learn more about the students' problems and the most critical issues. For example, what do your students need to master new skills? At what stage do they understand that they need to improve their current abilities to increase personal productivity? When will they be ready to share their experience with other people?

Plus, remember about a human-centered approach when creating the training plan. It will help to prioritize and adapt it to hybrid corporate learning. That is how students can easily find answers to their questions in a constant stream of information.

Customize Content for Your Employees

As we said earlier, online learning is an excellent choice for teams worldwide. However, it should not be the only way to learn. After all, you probably have employees who can come to the office.

Employees probably have their schedules, which directly affect all processes in the company. Therefore, be sure to take this into account when creating courses.

For example, some learning materials may be asynchronous (that is, students can review them at any convenient time). It will be helpful for both office workers and remote workers who find it complicated to find time for self-study. Allow employees to focus on vital tasks and access the educational platform only when they can concentrate. This approach helps to remember much more new information.

In addition, you can apply a microlearning strategy to increase student engagement. Dividing the program into short sessions increases concentration and memorization of new knowledge. Again, ordinary psychology works here: a person can better remember one concept at a time than a dozen in an hour and a half lesson.

Interact With Your Audience

Your content should be valuable for all employees. But it is equally important to understand how the place of work affects the quality of tasks. Therefore, you must work with each student individually and help learn the nuts and bolts of their position.

For example, content for a remote team might include online customer service sessions. You can also tell how to concentrate on working from home or being effective in the office. However, there is one obligatory concept for everyone - cybersecurity. After all, the success of the entire company depends on the correct behavior of each employee on the web.

In any case, you must constantly interact with the audience. It will allow you to create consistent and valuable content for each employee and understand if you need to develop unique courses for specific teams.

Choose a Modern Learning Management Platform

Every company that shifts to a hybrid work model understands the importance of eLearning. In this case, the approach depends on each specific team. For example, some people like to take courses in the office, while others like to watch videos online at any convenient time. The latter option is excellent for teams that work in different time zones.

But despite the convenience of hybrid learning for employees, eLearning creates problems for organizers. So, training in the office depends entirely on logistics. And if you regularly run classes for different teams and constantly monitor their progress, you face new difficulties.

A quality LMS will help solve this problem. It allows you to create engaging and dynamic eLearning courses compatible with a hybrid approach. So, you can attend classes in the office and do practical work online. Plus, convenient analytics tools will help you easily track progress in employee training. For example, you can create the first module in just 30 minutes.


Let's sum it up briefly. Hybrid corporate training has many nuances, so you should seriously develop a curriculum and apply it to practice. However, a high-quality adaptation of existing programs or starting from scratch has advantages. It allows you to guarantee the successful development of the company. Moreover, students can increase the personal efficiency and productivity of the entire team.

We hope that you found our article helpful. If you have any questions about creating training programs, leave them in the comments. We will answer and consider the most interesting ones in the following articles.

If you want to share valuable knowledge with students or build a business on it, you should think about creating an educational platform. As for now, people prefer to invest time and money in creating services from scratch rather than buying a finished product. At the same time, it is necessary to consider all the risks that the development of an E-learning solution carries.

Why E-learning Creators Choose a Custom Learning Platform

First, a custom learning management system (LMS) is chosen by people with enough time, money, and desire to build a profitable educational business. The success of such a platform depends on some vital factors:

  • the selected team (project developers, web platform administrators, managers, etc.);
  • the allocated budget for the development of a product that is compatible with any device and browser;
  • integrated solutions for processing payments and communicating with students;
  • orientation of the educational platform.

Therefore, a platform from scratch is a great opportunity and a significant risk. Let's consider the main dangers when creating a custom eLearning system.

10 Nuances in Developing a Learning Platform From Scratch

Online courses educate and engage students. It helps to build a brand that can generate income. With the right approach, you can create a platform with unlimited scalability. In any case, the developers will create a first-class custom platform so that you can focus on other tasks. However, even at the planning stage, you should consider all possible disadvantages to turning them into advantages. Learn more about ten main obstacles in developing an online learning system from scratch and how to avoid them.

Lack of Full Control Over the Process

You must understand that the head of the development team will play the first violin. It can be somewhat tough if you are used to being in complete control of the situation. Still, you are a valuable person. First of all, it is up to you to choose a development company that will listen to your suggestions and take them into account.

The first step is to arrange an introductory meeting. On it, you will meet the team and find out its position on creating a learning management system.

Also, you need to solve the following problems:

  • Schedule mid-term discussions or reporting;
  • Discuss the procedure for giving feedback during the project;
  • Provide unique design and tone-of-voice recommendations to the team.

It will help avoid problems with further communication and cut the number of edits.

Problems With Budget Planning

When creating a custom educational platform, you cannot predict actual development costs. As a result, your project budget will quickly increase. Therefore, it is crucial to get all the calculations in writing from the team.

The budget must include all possible costs. First, you should add funds to organize mid-term meetings to analyze the work of developers or purchase additional programs. In addition, it is vital to include reserves for unforeseen cases. Therefore, even a weekly downtime will not hit the budget and your expectations.

As a result, you will be able to create a realistic budget that contains current tasks and future expenses. In addition, you should understand how long it will take to develop an LMS from scratch and how much it will cost.

The Need to Create a System for Student Performance Evaluation

Online learning is the most interactive process. Therefore, it is necessary to check the students' knowledge to track their progress constantly. In addition, quality communication between students and teachers is a must. That is why you need to submit quizzes and tests into the system. Therefore, it seemed like a very logical decision. However, knowledge assessment in an eLearning system should be as automated as possible.

Your developers need to set a time limit for answering questions and fully allow for multiple test attempts. You also need to add an interactive module that creates random combinations of questions. It will simplify the work of the backend team and will allow later to more accurately track problems in the understanding of a particular topic by students.

The result should be a multidisciplinary evaluation system for your e-course that allows you to find the weak points and turn them into strong ones.

Content Inconsistency With the Corporate Tone

In some cases, another company will create an educational platform. It can create content that doesn't match the tone of voice of your other resources and supports the company's values. Therefore, it is much better to turn to an experienced team that understands your niche and develops an effective LMS. Plus, cooperation with such developers will avoid most problems (if you have provided them with all the recommendations and conditions).

No Scaling Options

Your educational platform must remain relevant and future-proof. It should have all the necessary functions for adapting curricula and integrating new tools. It is the scalability that determines the success of your LMS. To some extent, this is due to the high development costs. Therefore, they usually create a platform with a minimum of necessary functions for training small groups and then expand it as the number of students increases.

However, you should not think about a large platform right away. After all, if 500 students can access the site but 5000 cannot, this is already a bad sign. Eventually, you will start to lose both your eLearning audience and revenue. Therefore, it is better to build a gradual strategy for developing an educational system (from a client base of 100 people to a global audience of many thousands of learners). In this case, you do not have to sacrifice the existing student base and the created site architecture.

In addition, you must understand that having a scalable educational platform will be the driving force behind your business. Therefore, do your best to ensure that your “engine” develops consistently.

Possible Shift in Launch Dates

There is another adverse scenario: due to funding problems or constant failures during testing, you need to reschedule the LMS launch to other dates. It may significantly affect the audience already signed up for the first edition of your e-courses and is ready to get valuable knowledge.

However, you can avoid such a course of events. There are two possible ways:

  1. Discuss the launch timeline with the development team and add extra time on top of contingencies (difficulties learning software, possible budget overruns, employee illness, etc.).
  2. Set milestones where you can meet with the team to discuss progress on building the LMS. It will create a clear work schedule even before analyzing the situation as a whole.

Both approaches are highly effective when working for an outsourced or in-house team.

Overly Complex Website or Application

Your educational platform should not be too difficult for students. Therefore, do not overload it with various functions, even if they are helpful. It is much better to put this issue from a user's perspective who does not understand modern technologies.

The main task is to create an attractive and intuitive interface that does not take much time to learn. In addition, the service should be easy to navigate so that students can quickly find what they need. It is also worth mentioning the infrastructure: it must cope with current and future updates.

If students spend more time getting to know the LMS, this can cause much more problems. In this case, your audience will lose interest.

Communication Problems

They can arise in any situation, especially when creating a learning management system. In some cases, it depends on the working principles of the developers' team. Therefore, set clear rules for communication between teams:

  • Choose the frequency of meetings to discuss progress on work tasks (weekly or monthly).
  • Specify the working hours during which you can contact each other.
  • Select a contact person to contact.
  • Indicate the method of communication - email, work chat, video call, etc.
  • Propose a procedure for going through all iterations of the product.

The answers to all these questions will become your roadmap.

Conflicts Between Teams

When you work together with a separate development team, you may have some disagreements. For example, the team leader thinks about a different color scheme for your educational platform, or the developers want to show you the final version without prior approval.

However, you can easily avoid these problems. It is enough to indicate our expectations from cooperation and establish clear rules for working together. It will allow you to understand how to resolve personal conflicts between different teams and will allow you to achieve the expected results quickly.

Allocation of Resources to Create an Online Platform

At the same time, we are talking about money, time, or a mental resource. In this case, you need to be aware of two critical obstacles in their distribution:

  1. You may overlook the resources that are available for repurposing. Thus, you risk inflating the budget for creating a custom LMS.
  2. You simply lack fundamental skills - the ability to plan and allocate time. It causes difficulties in managing the development team or not being able to bring out your unique talents. The result is high costs and low profitability of the educational business.

As in the previous case, it is vital to organize all processes properly. First, you need to conduct a complete inventory of the business, clarify expectations with the development team, and set a list of tasks and resources available. It will allow you to understand what the developers themselves should provide and how long it will take to complete a specific task.


Let's sum it all up briefly. E-learning has opened up many opportunities over traditional education. It offers to create interactive and exciting courses that are becoming more popular every year.

If you start your way in online education, you are at risk of encountering one of the problems described above. However, our tips will help you avoid such mistakes. Moreover, you will be able to create a unique learning management system that will benefit your students. But if you have enough experience, our recommendations will help adjust your roadmap for effective development of the educational business. It will benefit both you and your audience.

We hope that our article was helpful for you. If you have any questions about creating an educational platform from scratch, leave them in the comments. We will answer them and review the most interesting ones in the following articles!

Digital technologies have forever changed education. Now millions of people worldwide can get new knowledge and skills anywhere with an internet connection. Moreover, high-quality eLearning is available on any device (e.g., PC, smartphone, tablet, and even Smart TV).

However, technology alone is not enough. After all, it is vital to use it correctly to get the most out of creating a great learning experience. This question is relevant now, as the pandemic has forced many companies to go completely online or adopt a hybrid approach. Therefore, we invite you to analyze together how modern technologies affect the effectiveness of the learning experience and why it is essential to understand them.

The Use of Modern Technologies in E-courses

First of all, let's think about the standard target audience. Initially, visitors of online courses were mainly young people, but older people have also begun to join them. In the past few years, there has been rapid growth in the 35+ audience of eLearning—about 42% of the total.

The same applies to the level of professionalism. According to the BestColleges portal, about 68% of eLearning course participants are already professionals in their field. Among other things, 36% decided to move from one industry to another, and the remaining 32% are "career accelerators" and want to gain more valuable knowledge to improve their competencies.

In general, modern technology has changed people's expectations of getting knowledge. Why? The reason is quite simple: they began to dive deeper into the learning material, which became more accessible and entertaining. And all thanks to the use of mobile devices and laptops in the learning process.

In addition, technology has strongly influenced the issue of location when you pass eLearning courses. The ability to watch videos and complete assignments from any place in the world gives you much more freedom to create synchronous, asynchronous, or blended learning. And we don't even mention gamification and integration of the course with social networks.

However, methodologists and effectiveness experts believe that the main eLearning points do not depend on the online or offline component. Students remain motivated and looking for courses with high-quality consolidation of knowledge and exciting practice. Therefore, the core teaching methods remain unchanged.

Since online learning is student-centered, it can bring significant results. But how does this affect the structure of eLearning courses? Consider the four main areas in which modern technologies affect the most.

The 4 Most Important Aspects of Using Technology in E-learning

Firstly, this is not the first time technology has affected the education sector. In 1960, PLATO (Programmed Logic for Automated Teaching Operations) arose as the first eLearning system. Its main goal was to create affordable and universal computer learning for everyone. By the end of the 1970s, it connected thousands of computers worldwide into a single network.

And although classical learning with notebooks and textbooks looks fine, it is much more complex to organize it:

  • supplies and handouts are constantly needed;
  • traditional practices are less involving and interactive;
  • it fails to understand and consider the needs of individual students.

Therefore, more and more people are paying attention to technologically advanced and highly effective online courses. Let's look at four critical aspects of curriculum development affected by technology.

#1. Assessment

Before you start working on an eLearning course, you need to understand what your students already know. That is why the first step of development is a mandatory assessment of the knowledge and skills of each student.

The traditional approach is straightforward. Students are given sheets with tests or open-ended tasks to complete. However, this only applies to the organization because processing and checking answers take much time. If you want to work with such data much faster, use modern technologies.

With the help of the educational platform, you can more accurately evaluate the effectiveness of teaching methods and track the students' progress before and after the course. In this way, you will understand what benefits your e-course brings. For example, you can see the leading audience and check how it meets your expectations. Another example: you saw that students do poorly on intermediate tests. In this case, it is worth reviewing the training program.

Moreover, the eLearning system allows you to get data on thousands of students and use them for creating new modules or editing existing ones. All thanks to convenient visualization in the form of graphs and charts. As your course becomes more complex, you may want to apply other scoring criteria. In this regard, the educational platform is a great helper. For example, it allows you to evaluate the quality of homework assignments: how much time a student spends on them and what is the number of redos (if analytics settings allow it). It turns out to be something like a digital twin.

In general, using a data-driven approach brings enormous benefits to the creator of an e-course. However, the next aspect also depends on it.

#2. Modeling

Putting eLearning to the test is more of a necessity than just advice. After all, without a field test, you will not be able to create a truly successful and functional curriculum.

However, it is not necessary to do this with a ready-made course. After all, the educational platform allows you to create a model for further passing the e-course. It is enough to enter the required data and run the simulation. After that, you will receive data for further analysis.

In addition to working on learning experiences, there is another area where models are applied - courses in business planning. In this case, the LMS uses a virtual environment (simulator) in which participants perform individual or group tasks. They are associated with decision-making regarding the development of companies. Often, eLearning developers use multiple-choice scenarios when the further course depends on the chosen decision. The facilitator gives feedback throughout the game or at specific key points.

The primary advantage of modeling is the option to test theories and hypotheses safely. If you make a mistake, this does not affect the success of the online course. Moreover, you can check the consequences immediately.

#3. Priming

This factor is also crucial because teaching 5,000 students and consolidating the gained knowledge and skills are different cases. Further, some topics or modules may be hard to understand for students. Therefore, you must have an easy and cost-effective way to improve your learning experience.

The educational platform makes consolidating knowledge even better. Each student can get quick help from a tutor if they have problems. It's also essential to provide enough practice to immerse your audience in the new environment as much as possible.

Another good idea is to add interactive elements to an eLearning course. So, the system can make daily reminders that you need to review some material. For example, if you use characters, add tips and helpful tips that appear when you click on the avatar. Further, a rating table or badges for achievements increases motivation and creates competition between students.

#4. Getting Feedback

It is equally critical to give precise feedback to students that allows you to maintain contact with the audience and revive the application of the gained knowledge and skills in practice. However, if there are too many students, it will be difficult for each student to answer. Even having a full-fledged support service, problems can arise.

Video conferencing or virtual avatars (if you decide to try working in the metaverse) will help solve the issue. Another solution is a chatbot. It will act as a front line and answer 80-90% of possible questions from students. If the question is too complex, the bot connects the user to a support manager that will help to solve the problem.

How To Improve the E-learning Effectiveness

If you have paid due attention to all the above aspects, you have a chance to create a top-notch course. However, it is worth doing a little more to stand out. Here are our tips:

Consider Student Needs

You should pay attention to the needs of your target audience and take them into account when designing your curriculum. Then, it will automatically consider the students' motivation and increase the value of your e-course. The reason is quite simple: if students are motivated, they achieve better results.

Add More Digital Content

It can be not only videos and presentations but also reference materials (manuals, memos, guidelines, etc.). Digital content allows students to spend less time learning and get even more relevant knowledge. If you already have digital content, it's best to update it:

  • add more visual elements for attraction;
  • break the text into separate sections;
  • find updated data and add it to text.

Do not leave a solid text canvas, as students can get tired of reading too quickly and stop focusing on learning.

Use Game Mechanics

If you haven’t considered gamification as a means of attracting attention before, go for it right now. Add quizzes with a time limit per question, and implement open discussions and leaderboards. The active participation of students motivates them to achieve results. In addition, you can connect integration with social networks for maximum effect (e.g., by leading discussions in private chats and group messages).

Do Not Overload the Course With Interactive Elements

All of the above benefits are really helpful. However, too many interactive elements only distract students' attention. You need to find the right balance between valuable knowledge, game mechanics, and quality UX design.

Turn On Additional Features

Offer your students additional resources for self-study. They can be published on an educational platform or placed as links to download and work offline. You can also create a separate landing page and post all additional materials here (for instance, presentations, videos, text files, etc.). Both methods will help students consolidate knowledge and refresh it in the future (if necessary).


Let's sum it all up. Modern technologies expand learning opportunities and make learning more accessible, flexible, and fun. And all thanks to the use of game mechanics and advanced design. E-learning courses will become even more popular soon as more people learn to use gadgets. Therefore, the current eLearning rise is just the beginning!

We hope that you found this article helpful. If you have any questions about e-learning technologies, write them in the comments. We will answer them, and the most interesting of them will become the basis of our following articles!

Now students have access to a vast amount of content. This mass is trying to attract people's attention, turning into a continuous information noise. At the same time, hybrid and remote work formats only compound the problem of information perception because there are many other tasks - work chats, calls, and work in a virtual environment. As a result, employees get tired. And many companies have dedicated "Zoom-free days" to get rid of burnout.

Some workers are slowly returning to their offices, but they continue to study online. According to the data provided by LinkedIn, about 79% of specialists are determined to continue their studies at home. Therefore, we can say that e-courses will firmly enter into all spheres of human life.

In the context of the ubiquitous information noise, it is essential to balance dozens of online lessons and a break from loads of content. As a result, more and more people are turning to asynchronous learning. It means watching classes at any suitable time and not attending a live broadcast.

What does this mean for future students, and how can you create a valuable and exciting online course program? Everything is much simpler than it seems. It is enough to turn to traditional practices focused on the student and the final result.

Decided to create an asynchronous learning course but don't know how to get the most out of it? Then, you will find helpful tips for designing an effective curriculum. Here are our top tips!

Offer Really Valuable Knowledge

During the pandemic, people did not spend much time on an in-depth analysis of the target audience and just published content. The reason is simple: it was the mass transition of students and employees to a remote format. At the same time, it was vital to remain attractive to the audience.

It's the right strategy in a deep crisis. However, the current situation is far from being critical when it is necessary to save the educational business at all costs. So now you can stop, relax and think about how to cover the needs and desires of potential students.

In this case, qualitative research is essential. You should answer three questions:

  • How to create valuable content?
  • How to upload lessons on time?
  • How to ensure an individual approach to students?

Audience analysis should be as simple as possible. First, it's worth collecting the opinion of potential students through a particular landing page or online form. The answers you receive will help you identify priorities and shape your USP. To do this, you can use the WIIFM (what does this mean for me) method. It helps to edit existing content or even create it from scratch.

Structure Your Learning Content

Now let's talk a little about the organization. It affects the effectiveness of asynchronous learning as much as the content itself. First, it's necessary to create a clear structure of lessons. Therefore, students will be able to acquire new knowledge and master skills as simple as possible. Answer two questions:

Create a Step by Step Learning Plan

Every activity needs a plan. Ensure that you divide all learning materials into separate topics and modules. Build a learning plan gradually, like a Lego constructor. It will make it easier for the students and you as the course creator.

Add an Introductory Lesson

If you are creating an e-course for beginners, they need to go deeper into the essence of the new topic. Therefore, add an introductory lesson (or several) so that students can better understand new concepts before diving into the details.

Test Students' Knowledge After the Introductory Lesson

Make sure students spend enough time getting new information by adding a quiz or test after the introductory lesson. If most students have successfully passed the knowledge test, you can proceed to the main course.

Create a Unique Learning Experience for Your Students

With synchronous learning, it is simple to check the motivation and involvement of students. However, it's much more complicated with an asynchronous approach because you don't see your audience through Zoom or an educational platform. So how do you keep students' attention?

There is an answer: start by getting to know your students. Organize a Meet & Greet online session and learn more about their knowledge, skills, and personal preferences.

You need to look at the situation from a different angle. Of course, the owners of online schools can tell more about what the audience needs and how to interest them. However, no one knows better about the students' preferences than the students themselves. Maybe they expect a playful approach to learning or interesting tests.

First of all, remember to test your educational product. The creators of e-courses rely on the world practices of design thinking and involve students in the curriculum development process. This approach will help you create an exciting course based on all the students' needs and preferences.

Break the E-course Into Separate Modules

Not every student can concentrate for 60 or even 90 minutes. There are many reasons for such an attitude: from a busy work schedule to spending time on social networks. And if traditional education can't help people concentrate, what can we say about the online format?

It is much better to break the course into separate modules. Each lesson should be between 5 and 20 minutes long, depending on the overall length of the module. This duration of the e-course has two essential advantages:

  1. First, knowledge is acquired much easier if it's divided into different parts.
  2. Students can take the lesson at any convenient time.

Moreover, you should add the ability to continue the passage from where the student stopped the last time. You may do it on the roadmap (roadmap) or the progress bar. Then, students can find the lesson they need, and the educational platform will automatically open the place where the video stopped.

Guide Your Students in the Right Direction

Asynchronous learning has many nuances, and the most important of them is that students complete the course without outside help. Therefore, developers of eLearning courses must do everything possible so that users can navigate.

You can implement this in many ways, from a list of lessons to a full-fledged roadmap. It will allow students not to get lost and understand where they are in the learning process.

For more complex strategies, including blended learning, online education experts recommend hosting an online Zoom meeting. Therefore, you may tell more about the course objectives and answer students' questions.

You can also record informational videos that relate to course navigation and link them to specific places in the curriculum. With their help, students will be able to find the right content and increase the effectiveness of asynchronous learning.

Another good idea is to add the ability to adapt the program to a specific student. It will speed up the completion of the course for those who already know a particular module. Others, in turn, will be able to study the topic better. Moreover, educational platforms have all the necessary tools to create content that adapts to the needs of students.

Appoint Someone Responsible for Monitoring Online Learning

As we have already said, the asynchronous learning course takes place without live classes with the teacher. However, having a curator can significantly improve audience engagement. This person doesn't always have to take an active part in learning. But, at the same time, they need to maintain communication with students and do everything to ensure that they interact more actively with the learning platform. The facilitator also acts as support if students encounter difficulties and need help.

If curators participate in the learning process, their task is to conduct online discussions. Further, they moderate the session and ask leading questions that involve students in the process.

Evaluate the Effectiveness of Your Approach

Any eLearning course should benefit everyone, especially when talking about asynchronous learning. Therefore, it is necessary to develop a system for evaluating the effectiveness of the chosen strategy based on the desired results and the primary level of students' knowledge.

The assessment of the experience of asynchronous learning on an online platform occurs at three levels:

  1. Reaction (How do students feel about online learning? How relevant is it for them? What benefits does asynchronous learning bring? Will students invite friends and acquaintances?).
  2. Knowledge (What did students learn during the course, and what knowledge became new for them.)
  3. Behavior (what result did the students achieve, and how do they apply new knowledge and skills in practice.)

To assess the level of response, they usually use an online questionnaire or contact the student directly. However, for more accurate and unique data (such as which topics were the most difficult), you should consider connecting the Experience API tools to an online course.

Now let's move on to methods of assessing knowledge. Many of them are already known (quizzes, tests, control tasks, etc.). However, in the case of asynchronous learning, it is necessary to evaluate the understanding of information. After all, the curator will not always be in touch. Therefore, experts advise implementing tests after those topics that may cause difficulties. It will allow you to understand what problems students face and improve the learning experience.

As for the behavior assessment, it's impossible to do this on the educational platform. Therefore, evaluation of this level is possible only in the workplace.

But there is one thing that doesn't depend on the chosen assessment method: the need to provide up-to-date knowledge. You need to bring learning as close to real life as possible. So students will be able to go deeper into the subject being studied and learn what they need to get a dream job. It's where gamification comes into play. Game mechanics allow you to put yourself in the chosen industry model and actual business processes.


Let's sum it all up. Asynchronous learning has many advantages and disadvantages. If you want to create a vibrant and practical experience for your students, make sure you connect to your learning materials and the whole eLearning industry. The best practices of design thinking and our tips will help you with this. Use them to get students involved in the eLearning process as much as possible and motivate them to learn something new. As a result, you will get a satisfied audience and the most effective asynchronous learning course.

We hope that you found this article helpful. If you have any questions regarding asynchronous learning, leave them in the comments section below. We will answer them, and the most interesting ones will become the topics of our new articles!

Any eLearning course should be not only helpful but also exciting. Often, the creators of online learning use game mechanics (for example, they break the program into different levels and add a rating system or badges for completing tasks). This approach will attract the audience, add a competitive element, and increase the training effectiveness.

But there is another way to get the students' attention by adding and customizing characters; it allows you to make the course more “alive" and add emotions and interactivity that attract students. The characters act as narrators or guides to navigate you through the modules, explaining things along the way. In addition, characters are an integral part of the learning scenarios when the student is immersed in the working environment (negotiations, customer service, etc.).

However, any character does not appear just like that. The developers properly analyze the target audience to cover all the needs and desires of students as much as possible. Therefore, it is essential to take this issue seriously. Let's find out how to make your eLearning better with characters.

Benefits of Using Characters in Online Courses

A well-designed character is a separate person who helps quickly and easily understand the essence of the lesson topic. In addition, a fascinating virtual conversation will make the learning process even more exciting. Let's look at the top benefits of using characters in eLearning.

Establishing an Emotional Connection With Students

Students can interact more effectively with a virtual assistant than with a regular text, video, or presentation. The reason is straightforward: they communicate directly with the character, which establishes an emotional connection with the subject of the online course. In addition, this approach increases the motivation and involvement of students in the learning process.

Combining Modules Into a Single Whole

A quality course does not contain separate classes and modules. Instead, the character links all the learning information together and explains new knowledge step by step. In addition, your assistant asks leading questions, compares concepts from previous modules, and guides you to the following lessons.

Improving the Effectiveness of Training

Moreover, in electronic courses, you can see predominantly optimistic characters. Therefore, your students will be able to remember much more. Accordingly, the effectiveness of training increases significantly. And all thanks to the presence of virtual assistants; they guide you on the right track and provide valuable advice during the course. In other words, any interactive elements are beneficial!

Types of Characters in E-learning

After we've learned more about the benefits of adding virtual characters, it's time to dig deeper. You can implement different types of assistants in your e-course. It depends on the general topic and the needs of the target audience.

Characters in eLearning are roughly broken into three main types. Let's meet them:

  1. Guide. These virtual assistants provide support during the entire e-course time. For example, they tell students their next steps or remind them of the number of lessons they have completed. Guides are ideal for entry-level courses when students are unfamiliar with the features of the learning platform and need some help.
  2. The narrator. You can tailor this character to the target audience. For example, he may be the same age or wear similar clothes. In addition, there are much more dialogues in the scenario of interaction with the narrator than for the guide. Therefore, such a character acts as a virtual classmate and supports your students during the course.
  3. Specialist. This kind of character acts as an expert on the course topic. He will guide throughout the learning period and even share helpful links with additional information to study. You can also add the ability to call tips by clicking on the character.

In addition, you may encounter so-called protagonists in the course. They challenge the student to solve an important task (e.g., deal with a problem client or offer options for a company out of a crisis).

So you've learned more about character types. Each of them has its significant advantages and can benefit your learning strategy. If you're ready to incorporate virtual assistants into your eLearning course, it's time to move on to creating them.

Tips for Creating and Customizing Characters in Elearning

If an online course can evoke emotions in a student, it has every chance of success. Therefore, forget about boring or superficial information, only a personal approach and exciting learning. And it is the use of a character that will make your eLearning course better and more interactive.

Virtual assistants always add a little realism, regardless of the course topic and the target audience. And if you want to improve the learning experience for your students, check out our tips.

Create a High-quality Character Profile and Communication Script

Before starting work, you must clearly understand how to portray characters and what way they will use to interact with students. The first step is to create a character profile. It must contain the following data:

  • appearance;
  • character traits;
  • behavior;
  • the tone of the conversation;
  • a short history of life.

And, of course, it is vital to think over a communication script that covers all the critical lessons of your e-course. You can create a script solely or use the help of a methodologist. It is a person who understands the creation of training programs in specific niches.

At the same time, remember that it is not necessary to include all the items from the profile in the program. Instead, it acts as a planning tool that helps to develop your e-course.

Select the Role of the Character in the E-learning

We have already described the primary roles that the characters of your eLearning course can play. For example, they may be a guide, a narrator, or a specialist. Or you can add a person with whom you will need to solve a specific problem. It all depends on the form of presentation of the material and the preferences of your target audience.

In addition, your students can always suggest which ways of presenting the material can be the most valuable and fun. Finally, it will allow you to clearly define the purpose of the virtual assistant and check its compliance with the tasks set in the future.

Customize Your Character’s Appearance Following Your Learning Goals

The appearance and image of the character directly affect the perception of knowledge. In this case, you can add various assistants, for example:

  • photographs of people;
  • cartoon characters;
  • live characters (for video tutorials).

Creators of e-courses use both photographs and real people. And their appearance largely determines the mood of the online course. However, you should solve this problem very seriously: a guy with tousled hair and denim clothes doesn't fit the definition of a business person. On the contrary, you should pick a character in a strict suit. It outwardly gives him organization, confidence, and perfection. But, of course, the final choice depends on your target audience, so check our first tip!

Also, you need to choose high-quality images instead of stock photos. They are empty emotionally and will not bring the desired effect. Instead, take the time to capture real-life professionals in their natural working environment.

Learn More About the Students To Cover Their Desires and Needs

It is one of the most valuable tips for using virtual assistants. First, you should research your target audience. It will help you determine the vocabulary, tone of the content delivery, and many other essential points.

You can launch a survey on the educational platform or social networks or create a separate landing page with a questionnaire. You can also chat directly with potential students to learn about their preferences and develop the most suitable character.

Find out which personality types are most common in the industry so you can integrate them into your eLearning course. For example, let's say you decide to create an antagonist, and you need to find out what types of problematic clients people meet all the time. Ask them what negative personality traits are familiar to your audience? It will make the online course as realistic as possible and bring students closer to virtual assistants.

Add Audio That Best Matches the Topic of the Course

Background sounds and audio recordings play an essential role in creating a high-quality course. And if you decide to add dialogues with the character or the narrator's monologues, they should be close to real life. So, a virtual assistant should use the specific vocabulary of the subject. And no unnecessary digressions; otherwise, you risk distracting students from vital things.

Ideally, you should deliver this task to a professional actor. He can play two roles:

  • voice certain scenes of the e-course;
  • play a full-fledged part of a positive/negative character.

Any of these approaches will make learning more realistic. As a result, you will be able to captivate students more and increase the effectiveness of learning knowledge and skills.

Select Multiple Images for the Same Character

Can the same type of character be interesting? Unfortunately, no. Therefore, you should add several images of the same assistant to the online course at once. The reason is quite simple: it will make your e-course even more realistic. All pictures should show different body positions or facial expressions; it will help you show the character's state in a particular scene.

To create high-quality images, you can use photo editors. They can help you create different shots of your characters or crop photos so you don't draw attention to specific details. Or you can use the educational platform tools. For example, the Course Builder has many features for creating and adding characters to help you complete your online course as quickly as possible.


Let's sum it all up. Characters can add significant value to your e-course. However, when developing and implementing virtual assistants, you should understand that you are adding them for a reason. They have a massive impact on learning results and add value to the knowledge gained. Therefore, you need to take the selection of characters seriously. Our advice will help you understand what you need and make the right decision.

We hope that you found our article helpful. If you have more questions about the character, leave them in the comments below. We will answer them and analyze the most interesting ones in the following articles.

Online learning has long ceased to be an innovation and has moved into the category of familiar things for people. However, not every business becomes successful. There will always be someone who uses advanced tools to teach other people. This is where a learning management system (LMS) comes into play. Let's look at why this tool is so essential.

What Is LMS?

LMS is an abbreviation for Learning Management System. This platform allows you to create, automate and control eLearning courses. Therefore, you can work with different educational materials, from recorded video lessons to full-fledged e-courses in real-time. Moreover, such platforms are available even on smartphones.

This solution is powerful enough to run courses of any length, complexity, and format. Further, the scalability and flexibility of the LMS make it a one-stop solution for the education business.

In this regard, we can compare LMS to a jinn who fulfills all the wishes of the lamp's owner at the snap of a finger. However, we are talking about the most convenient interface and services, so no more jinns here.

What Is the Main Role of LMS in the eLearning Development?

The primary purpose of a learning management system is to manage eLearning courses. However, the specific purpose depends on your business focus, the size of the company, and the strategy you choose. Your requirements for online courses also affect how you use them.

For example, if you want to provide critical practical skills to your students, a learning management system will fit perfectly. In addition, the LMS uses modern web technologies, which makes it possible to increase the effectiveness of online learning. Finally, students will receive everything they need to gain valuable knowledge and master skills.

Why do educational platforms play such a massive role? The reason is simple: the rapid development of global education. It stepped far ahead and turned into a great way to earn money. In this case, eLearning founders must follow two requirements: student satisfaction and motivated learning outcomes.

Furthermore, the learning management system is one of the most advanced technologies. At one time, it made a revolution in education, and now it allows millions of people around the world to access knowledge. Therefore, online course creators can use LMS to collect data and implement advanced techniques (e.g., mobile learning and game mechanics). This approach allows you to increase the students' engagement and make their learning process more productive and continuous.

That is why learning management platforms are so in demand among online school owners and eLearning developers. Such software increases the effectiveness and completion of training programs and makes managing online education even better. Now let's take a look at how an LMS works.

Features of the Learning Management System

It is a massive repository of data about current courses and students. Each user who has a login and password for access can analyze the training materials. Here are some features of a high-quality LMS.

Adaptive Design

Each user can enter the educational platform from any device (smartphone, tablet, PC, laptop, and even Smart TV.) In this case, LMS should display the version of the learning management system that is adapted for the selected device. In addition, the LMS must also support the ability to download content for offline access. This freedom of action attracts more and more students.

Intuitive Interface

An effective LMS should make it easy for students to navigate the system. The user interface is developed following the goals of the educational platform and the ability to adapt to personal students' goals. Pages that are too overloaded with elements may confuse users and reduce the effectiveness of the LMS.

Advanced Analytics Tools

Developers pay a lot of attention to this issue. For example, online course creators can view data visualizations and download reports on key metrics such as user-to-student conversion, lifetime value (LTV), return on investment (ROI), course completion, etc.

In addition, analytics tools are also helpful for teachers and administrators. They can analyze their online learning methods and determine their effectiveness. Data is available for groups of students as well as individuals.

Convenient Management of Educational Materials

The interface should be accessible not only to students but also to teachers. A high-quality LMS allows you to access materials quickly. Thus, you can create new and edit existing training modules. In addition, convenient management of the courses catalog helps you offer more targeted training to other students.

High-quality Interaction of Courses With the Learning Management Platform

All learning materials should follow global technical standards (e.g., SCORM and xAPI). In addition, they define the structure of the e-lesson and the principles of its interaction with the LMS.

Advanced Support

Quality online learning management system providers offer 24/7 customer support. So, users can help each other with vital questions on a particular forum or contact managers personally in any convenient way (phone, email, online chat). As a result, a layered approach to problem-solving increases the satisfaction of course creators.

Full Compliance With Global Requirements

A high-quality LMS supports all technical standards and has all the necessary certificates of conformity. Therefore, online course creators can use a learning management system to assess student knowledge and fill gaps. Moreover, compliance with technical requirements allows for better auditing.

Ability To Integrate the Platform With Social Networks

More and more LMSs are beginning to introduce tools for the so-called "social learning." It is the joint knowledge acquisition using social networks. Thus, students will be able to study together and share their experiences in personal profiles.

Game Mechanics

Learning management systems allow you to implement or use ready-made gamification tools. This approach helps everyone create e-learning courses with an even greater level of engagement. As a result, students receive additional motivation to learn to complete their e-courses (for example, with virtual awards and rating points).

Complete Automation of Routine Tasks

LMS eliminates the need to do repetitive tasks manually. The system allows administrators and tutors to automatically register new users, deactivate profiles, segment students, etc.

Convenient Localization Tools

Educational platforms also contain functions for connecting pages in other languages. It allows you to expand the audience of eLearning and break language barriers. Moreover, some LMS automatically launch a website version according to the user's geolocation.

AI Assistance

Artificial intelligence makes it possible to provide a unique learning experience for each student. LMS will independently select the learning format for the needs of students and offer new topics based on previously completed courses.

How You Can Improve Your Online Course With an LMS

Online learning attracts more and more people every year. Its main advantage is getting knowledge at your own pace, without regard to others. And a quality LMS can increase student productivity. All you need to do is log into the educational platform and follow the course plan. Despite the complete automation of training, teachers can add their own best practices. Here's how an LMS allows you to extend your eLearning experience:

Make Course Management More Convenient

There is nothing complicated about online learning. Even a complete newbie will cope with the educational platform. A convenient course builder and a step-by-step checklist allow you to understand all the nuances quickly. Therefore, eLearning creators can easily launch the first module in just 30 minutes.

The learning management system is available 24 hours a day in every country. Further, an individual approach to students allows you to study according to a personal plan. LMS also guarantees 24/7 support if there are any problems on the platform. All this annually attracts tens of thousands of students around the world.

Especially valuable LMS is for corporate training. Companies do not need to spend a massive amount of money organizing and conducting training sessions. Instead, it is much better to record an online course once and use it constantly. This approach increases the effectiveness of training new and existing employees.

Add Integrations With Third-party Services

When students use different learning tools, their productivity grows drastically. Therefore, educational platforms support integration with third-party solutions to increase efficiency. Moreover, it helps to know about eLearning trends, making it more visual and exciting. As a result, adding third-party services improves the interaction with the course and enhances the learning results.

Track Student Progress

Traditional learning platforms do not have enough instruments to track the students' progress. LMS, on the contrary, offers convenient analytics tools and automatic data collection. Therefore, the learning management system helps monitor and record information about each student regularly. Also, this data can be uploaded to a separate report for further analysis of the effectiveness of the online course. This approach allows managers to find weaknesses in the program and quickly eliminate them.

The main advantage of the eLearning platform is data visualization in the form of graphs, charts, etc. It makes working with data more convenient and faster.

Place All Resources on One Platform

What influences the eLearning completion rate the most? First of all, the availability of educational materials at any time. If students can log into the learning platform and watch the lesson, they can always do so. Therefore LMS keeps all modules and courses in one place. At the same time, students will always know about all changes that teachers have made. It will make training programs more effective and save time and money. Therefore, many offline schools are moving online and enjoying all the benefits of LMS.

Boost The Learning Productivity

We can only talk about the final achievement of learning goals when students begin to apply their knowledge in practice and get what they want. Learning management systems do it all. Each course provides up-to-date knowledge and allows you to master the most in-demand skills. If students improve their competence in various issues, they will be able to change their lives. Further, they will make the lives of other people also better.


Let's sum it up. LMS is designed to facilitate the necessary knowledge and skills acquisition. It suggests creating eLearning courses, connecting third-party solutions, and introducing new learning techniques. Therefore, students can quickly fill in gaps in knowledge or learn a new exciting profession.

We hope this article was helpful. If you have any questions about LMS, write them in the comments below. We will answer all of them, and the most interesting ones will be the topics of our following articles!

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Simple solutions for organizing seminars

Video or audio courses

High-quality video and audio materials will help you better assimilate the material. KWIGA offers everything you need for training. Create valuable content for your educational platform.

Mini courses

The online seminar program offers to organize and conduct express courses. A series of intensive classes will help you gain new knowledge as quickly as possible. And the received certificate will confirm their value.

Live courses

In addition, in the personal account of the seminar site, you can find everything you need to organize live courses. In this case, it is enough to have a high-quality Full HD camera and a microphone.

Easy platform settings for seminars

Its success depends on the simplicity of business management. Try our simple solutions for organizing educational projects. Create online courses without the hassle.

Unleash creativity

A simple constructor will help you organize and conduct a seminar on the Internet. Make the students feel easy to learn.

Create valuable products for your audience

Let the knowledge be received by those to whom it will be useful in life. Set specific goals and determine the results of your online courses.

Create interesting activities

Hands-on exercises, tests and surveys will help you monitor your progress as you progress. And the final exams will check the level of knowledge acquisition.

Uploading recordings after the online seminar

A high-quality picture and clear sound improve the perception of information by students. Therefore, the educational platform guarantees the preservation of the high quality of the material.

All recordings are converted to Full HD format and then stored on KWIGA servers. When saving video, modern codecs and algorithms are used. This allows maintaining the high quality of the broadcast and offers the broadest opportunities for organizing trainings.

Full HD quality allows you to easily read small text, as well as view pictures with a lot of detail. In addition, all computers, smartphones and tablets support 1080p.

Also you can upload video via Youtube and Vimeo and share the closed link with your listeners.

Adaptable landing page on the seminar portal

The landing page is the face of your educational project. Therefore, we offer everything you need to quickly set up a landing page. Flexible and understandable settings will allow you to name a series of seminars, add a description, and also indicate specific goals.

Automatic student notifications

Don't do unnecessary work. A flexible notification system (about passed tests and assignments, comments, reviews) will allow your listeners to always be aware of the planned activities.

Database collection and advertising

Embed ad units in your educational videos. Buttons and special fields allow you to collect a base of interested people for other products.

Simple analytics tools

Forget about complicated menus with many indicators. You will find everything you need in the course card.

Convenient tools for preparing and conducting seminars

Adding Third Party Student Lists

The KWIGA educational platform offers to download contacts from other services and add them to the customer base. In this case, all participants will receive an invitation to online classes by email.

Setting up special access to material

Each student will have access to lessons, depending on the training option. It is also possible to put any lesson in the public domain.

Webinar recording in automatic mode

The training service automatically records classes and saves them in your Personal Account. Share notes with students using a special link or download the video to your computer.

Create a series of seminars

It is enough to combine the modules once to easily conduct webinars in the future.

Tag management

The tagging system will help you organize your webinars and students into different groups. Searching by tags will make managing the system even easier.

Convenient feedback when organizing trainings and seminars

Make learning even more interesting. Interact with customers through comment form and online chats. Your clients will always be up to date with news through social networks, instant messengers and e-mail.

Stable chat with moderation

Almost all communication in the webinar goes through the user chat. And KWIGA guarantees its stable operation without "brakes". You can also connect a separate tab with questions, which will help tell your students all the most interesting.

Connect to live broadcast

Each listener can ask questions to the presenter or speaker via video link.

Evaluate as you like

A convenient testing system will help you easily check the level of knowledge of students. A special constructor will help you create polls based on the seminar material. Choose questions, set time for solving problems and set a minimum score for a successful test. Survey results appear in your account. With their help, you can find out about the level of training of students.

Secure organization of seminars and conferences

We understand that you trust us with your life's work. And our task is to do everything possible to keep your project safe and sound. The fraud protection team will take over this business.

  • Use flawless hosting to store your data and student data.
  • Control your data without outside influence.
  • Our team monitors the safety of your project 24/7.
  • Don't wait for the latest features. Platform updates are automatic.
  • Keep your data safe with a 2048-bit SSL certificate. Students do not have to worry about the integrity of their personal information during login and checkout.
  • Trusted payment service providers that are PCI DSS Level 1 compliant also ensure data integrity.

Mobile solution for organizing and conducting seminars

Nowadays, few people watch webinars from their computers or laptops. Users are increasingly turning to mobile devices. Therefore, we have developed innovative solutions for launching educational trainings.

Mobile apps for iOS and Android will easily expand your target audience. After all, students will be able to attend webinars from a smartphone or tablet.

A special solution will help:

  • quickly connect to online seminars from mobile devices.
  • communicate with the presenter and participants of the webinar via video and audio communication.
  • watch presentations.
  • leave comments in the chat.

And that's not all that will be available to you in the future!

We do our best to create a comfortable atmosphere during training. Therefore, the KWIGA mobile application is the best suited for these purposes.

Get paid for organizing and conducting training seminars

This is our whole essence. We have created convenient financial instruments that make life easier.


Do what you love the most. And we will take care of all the paperwork and the collection of money for training.

Accept payments from anywhere in the world

All users can pay for participation in webinars in any convenient way. Therefore, connect the support of dozens of payment systems and accept money wherever you are.

Choose convenient pricing options

Offer exciting options to your customers - discount coupons, subscriptions, lesson packages, and more. They will make the cost of organizing a seminar even more affordable.

Talk about yourself louder

Try our affiliate marketing tools to help educate as many people as possible about your education project.

KWIGA is the best platform for online classes in various disciplines. In just 30 minutes you can create and launch different types of lessons - Video Courses, Mini Courses or Live Courses.

May your business always generate income. Start teaching remotely now!

Simple solutions for conducting online classes

Video or audio courses

Conducting classes online is impossible without video and audio materials in good quality. The KWIGA platform offers everything you need to organize webinars. Simple tools help you create lessons with high quality picture and sound.

Mini courses

Also, the educational platform will help create express courses. They will help you learn the necessary knowledge as quickly as possible. In addition, students will be able to confirm their knowledge with a certificate.

Live courses

In addition, the service has all the tools for organizing and conducting Live courses. You just need to have a high quality camera and a microphone with you.

Easy platform settings for online classes

The easier it is to run a business, the more time is left to improve it. Take advantage of our solutions to create and promote distance courses. Launch educational modules in a few clicks.

There is no limit to perfection

A simple constructor will help you create unique tutorials. Create easy and enjoyable internet activities.

Launch information products for your target audience

Let those who are really interested in it learn. Set clear goals and measure course outcomes.

Engage your listeners

It's simple - add practice assignments, thematic surveys and tests. Also conduct final exams to assess the level of students.

Uploading HD recordings to the distance learning platform

A high-quality picture and sound will definitely pay attention. Therefore, KWIGA does everything to ensure that your content remains high quality.

All recordings are converted to Full HD format and then stored on KWIGA servers. At the same time, the system uses modern codecs and algorithms to maintain high quality. This approach opens up great opportunities for conducting classes remotely.

Full HD quality makes it easy to recognize small text and view pictures with a lot of detail. Now video in 1080p quality is supported not only by all modern computers, but also by mobile devices - smartphones and tablets.

You can also easily upload a video of the lesson through Youtube and Vimeo, and then share a closed link with the students.

Responsive landing page on a platform for conducting classes

The success of your educational project depends on the quality of the presentation page. We offer solutions that allow you to quickly customize your landing page. You can easily come up with a course title, add a description, and outline goals and outcomes.

Quick notifications to students in the eLearning program

Why do you need to spend extra time on setting up a mailing list if there are automated solutions. Flexible notification system will tell your listeners about new activities.

Data collection and ad setup

Embed ad units with buttons and custom fields on top of your video. They will help you build a lead base for your products.

Simple analytics system

No more overloaded statistics sections. The essentials are displayed on the course card.

Convenient control of the distance learning system

Uploading student lists

The KWIGA educational platform allows you to import contacts from other services and add them to your customer base. All users will receive invitations to the courses by e-mail.

Access system

Each student will have access to the amount of material that is provided for his training option. Plus, you have the option to make any part of the course publicly available.

Automatic recording of lessons

The platform for distance learning automatically records and stores webinars in your account. Share notes with your students or download them to your computer.

Creation of a set of lessons

Combine modules for future webinar series.

Tag system

By working with tags, you can group classes and individual students. Also, search by tags will significantly speed up the work in the system.

Convenient communication with listeners on the site for Internet classes

Make learning even more fun. Interact with students in the comments below the recordings, as well as in chats during live broadcasts. Notify students about new activities through social networks, instant messengers and e-mail.

Moderated chat

Chat is one of the communication tools in online courses. KWIGA offers a stable chat with a dedicated question tab. Tell your students anything that interests them.


All webinar participants can communicate with the presenter or speaker via video link.

Choose a grading system that is convenient for you

Evaluate as it is convenient for you. Check the level of knowledge of your listeners through surveys. A simple constructor will help you choose questions, set a limit on assignments, as well as a minimum passing score for a successful test. All results are saved in your Personal Account. They will help you learn more about your students.

Safety of distance learning technologies

We understand how important your business is. Therefore, our team appreciates your desire to put your passion into our hands. Anti-fraud specialists will protect your educational project.

  • Use highly secure storage hosting.
  • Your data on the lesson platform is yours alone.
  • Our security team constantly monitors the performance of your project.
  • Don't count the days until updates are out. All new features are loaded automatically.
  • 2048-bit SSL certificate guarantees the security of the best online learning program.
  • KWIGA works with trusted financial service providers that are PCI DSS Level 1 compliant. Don't worry about the security of your data.

Mobile solution for educational projects

Not all students can use a computer or laptop to take online courses. Now more and more often smartphones and tablets are used for this. Therefore, we offer a mobile version of the e-learning platform.

Apps for iOS and Android operating systems will be an excellent tool for expanding your audience. Everyone can attend the webinar from their portable device.

The mobile application allows you to:

  • connect to an online lesson from a smartphone or tablet;
  • communicate with other participants via video or audio communication;
  • get acquainted with presentations;
  • chat and leave comments.

And this is not all that you will be able to use very soon!

At KWIGA we do everything to ensure that everyone learns in comfort. Therefore, a mobile program for Internet classes is a convenient and practical solution.

Ease of selling and receiving money for organizing online classes

This is what we do best. Take advantage of financial solutions that truly make life easier.

Professional bookkeeping

Do what you love, and we will take care of all the paperwork.

Accept payments directly in the Internet lessons system

All students after registration can pay for tuition in any convenient way. KWIGA offers to connect various payment systems to receive money from anywhere in the world.

Convenient pricing options

Offer a variety of pricing options - coupons, subscriptions, packages, and more.

Declare yourself as loudly as possible

Try our affiliate marketing tools. Tell others about your educational business.

KWIGA is a modern online learning platform. With its help, you can quickly and easily create various types of interactive classes - from Video courses and Mini-courses to Live-courses. All this will take no more than 30 minutes .

Boost your business growth. Take advantage of the remote learning solution now!

Easy creation of a distance learning system

Video or audio courses

It is impossible to imagine a quality educational program without good video and audio materials. KWIGA offers top tools for organizing distance learning. With their help, you can easily create valuable content with high-quality images and sound.

Mini courses

Also, the digital learning platform offers solutions for creating express courses. With their help, your students will be able to acquire the necessary knowledge in the shortest possible time. And the certificate received at the end will confirm the level of knowledge gained.

Live courses

In addition, you can teach online with Live courses. All you need is a high-quality camera and microphone.

Easy customization of the educational online learning platform

All ingenious is simple. Take advantage of our proposals for organizing distance learning. They will help you create your first webinar easily.

Get creative with learning

A simple and flexible constructor will help you create a platform for online education. Let your listeners enjoy the ease and comfort of learning.

Create platforms for remote learning for your audience

Let knowledge be gained by those for whom it is important. Set goals and results for taking online courses.

Add a dash of interactivity

Practical assignments, tests and surveys in the classroom will make distance learning not only interesting, but also effective. And the final exams at the end of the module will help check how well the students have mastered the material.

Uploading Full HD recordings of classes to the system for online training

The better the picture and sound, the better the listeners perceive information. KWIGA ensures that the quality of your distance courses is maintained.

All recordings are converted to MP4 1080p format and stored on KWIGA servers. At the same time, the electronic learning system uses the latest algorithms. They not only support high quality video, but also open up new possibilities for organizing distance learning.

At 1080p, your students will be able to read finely written text as well as view images with lots of detail. Full HD is supported by all modern PCs, smartphones and tablets.

In addition, the KWIGA distance learning service offers to download videos via Youtube and Vimeo using a closed link.

Create your landing page

The presentation page is a "sign" of your educational project. Our team has done everything so that you do not spend a lot of time creating a learning platform. Come up with a name for the course, describe it and outline the goals - that's all.

Automatic notifications for students in the online learning program

Forget about a bunch of complicated actions to alert listeners. A flexible notification system (about completed assignments, comments, reviews) will allow your students to always be aware of new activities.

Database collection and advertising on the platform for training courses

Embed ad blocks on top of your video tutorial. Buttons and special fields will help to build a better base of potential users for your information products.

Simple Distance Learning Analytics System

Complex menus are a thing of the past. Observe the required indicators directly in the course card.

Convenience of managing a distance learning system online

Importing Listener Lists

The KWIGA service offers unloading contacts from other services and adding them to the student base. In this case, all users will receive an invitation to classes by email.

Access system

Each student, upon entering the distance learning system, will receive exactly as much material as his training option provides. You can also post any webinar to the public.

Automatic lesson recording

KWIGA's online learning platform automatically saves live recordings in your personal account. You can send a link to it to your students or download the lesson to your computer.

Easy webinar series creation

Online training is easy. It is enough to set up a series of classes once and combine modules.

Working with tags

The tagging system will help you easily group lessons and students. In addition, search by tags greatly simplifies the work with the educational platform.

Ease of interaction with students in the online distance learning system

Make learning even more fun. Connect with customers through comments under webinars and online chats on live broadcasts. You can also notify students about new activities through social networks, instant messengers and e-mail.

Convenient chat with moderation

All basic communication on the platform for conducting online training occurs via chat. Therefore, it is important that it works without "brakes" and has a separate tab with questions. KWIGA offers all this and more!

Live communication

All participants can ask questions to the presenter or speaker via video link.

Simple grading system

Easily test your students through polls. A special constructor will help you compose questions, set the time for solving tasks and the minimum score for passing the test. The results are saved in your Personal Account. They will help you learn more about your audience.

Safe suggestions for organizing distance learning

Your business is your passion. We understand this like no one else. Therefore, our anti-fraud team is always ready to protect you from the bad guys.

  • Use flawless hosting to protect your data.
  • Take full control of your project information.
  • We constantly monitor the security situation while you rest.
  • The system is updated automatically.
  • A 2048-bit SSL certificate guarantees the security of customers' personal data when registering on the distance learning platform.
  • We only work with trusted financial service providers with PCI DSS Level 1 certification. Know that your data is always safe.

Ideal mobile platform for learning

Far away, students always watch webinars from computers or laptops. Increasingly, they are using smartphones and tablets. Therefore, we have created a portable solution for organizing distance courses.

Mobile apps for iOS and Android will greatly expand your audience. Log in to the distance learning platform from your smartphone.

The mobile application allows you to:

  • connect to the lesson from a smartphone or tablet.
  • communicate with other listeners via video and audio communication.
  • watch presentations.
  • leave messages in the chat.

And this is not all that will be available to you in the near future!

Our goal is to create a comfortable distance learning system. Therefore, the KWIGA application is perfect for this.

Get paid on the popular online learning platform

Try our financial solutions that really make life easier. Believe us, we tried.

Bookkeeping without problems

We'll take care of the paperwork while you teach.

Accept payments directly on the interactive learning platform

After registration, all students can pay for the courses in any convenient way. To do this, simply connect payment systems and accept money from anywhere in the world.

Simple pricing options

Engage customers with compelling pricing options - coupons, subscriptions, bundles, and more.

Declare Yourself Even Louder

Try our affiliate marketing tools. Tell the world about your educational business.

KWIGA offers simple and powerful online learning solutions. Our educational platform allows you to launch high-quality seminars in 30 minutes - Video courses, Mini courses and Live courses.

Let your business grow. Organize your first training now!

Simple solutions for organizing training

Video or audio courses

The quality of training directly depends on the quality of video and audio materials. The training platform offers everything you need for distance learning. Quality solutions are available to you to create valuable content.

Mini courses

In addition, the training site offers the creation of intensive training courses. Thanks to them, your students will master the material in the shortest possible time. In addition, they will receive a certificate that confirms the level of knowledge gained.

Live courses

In your personal account you will find everything you need to create Live classes. All you need is a quality webcam and a working microphone.

Ease of setting up an online training platform

The simpler the business, the easier it is to run. Try our simple solutions for launching training sessions. It's easy to create your first educational project.

Unleash creativity

A simple and flexible builder will allow you to create a series of useful online activities. Your students will enjoy easy and enjoyable learning.

Give knowledge to those who need it

Create unique products for your audience. Set clear goals for your students and conduct educational projects.

Add some variety

Add tests and surveys to each seminar, and also conduct exams at the end of the online course.

Upload videos of lessons to the online training system in Full HD quality

The quality of video and audio materials greatly affects the assimilation of knowledge. Take advantage of simple solutions that guarantee high quality content.

All trainings are recorded and stored on the servers of the KWIGA platform in MP4 1080p format. Modern codecs and algorithms allow you to maintain the quality of the recording, and also offer new opportunities for organizing online classes.

Full HD quality allows you to read small print and get acquainted with detailed pictures without any problems. In addition, all modern PCs and portable devices are 1080p quality.

Also, our platform offers everything you need to download videos via Youtube and Vimeo using a closed link.

Resizable landing page

The landing page is the face of your training. And we did our best to get you set up as soon as possible. With simple settings, you can come up with a course title and description, and clearly set goals.

Automatic member notifications

Forget about setting up your mailing list. A flexible notification system will help notify listeners about future activities.

Database collection and advertising

Take advantage of the ability to embed ad units on top of your classes. Buttons and special fields will help to build a base of potential customers.

Simple analytics

No more complicated menus. Everything you need for online training is displayed in the site module card.

Convenience of organizing and conducting trainings

Importing Listener Lists

The educational platform will help you download contact lists from other services and add them to your customer base. All participants will automatically receive an invitation to the seminar by e-mail.

Access system

Each student will receive a specific amount of training material, which depends on the chosen training option. You can also post any lesson to the public.

Automatic recording of online seminars

The training software records and saves live sessions in your personal account. You can send a link to the videos to students, or download them to your computer.

Create training series

It is enough to combine lessons in a series once to easily conduct lessons in the future.

Tag system

Thanks to tags, you can organize seminars into groups and organize your audience. Besides, searching by tags makes the platform very easy to work with.

Convenient feedback in the online training system

Give your listeners the pleasure of learning. Interact with clients through the comment box below the seminars, as well as online chat rooms for live training sessions. Your students are always aware of new activities through social networks, email and instant messengers.

Modern chat with moderation

Chat is considered one of the most important communication tools for organizing any seminar. KWIGA educational platform guarantees a stable chat experience. A separate tab with questions will help to tell about everything that interests the participants.


All participants can contact the presenter or speaker via video link. Such calls can be combined into conferences. Also, during training with the use of presentations, you can activate the broadcast from the webcam at any time.

Convenient grading system

Evaluate as you see fit. And we offer a convenient constructor for creating polls. Choose the types of questions, set the time limit and the minimum passing score. All results are published in your account, so you can find out more about your students.

Safe training services

We perfectly understand the importance of your business. Therefore, our team appreciates your desire to place a profitable business in our hands. The security team will protect your project from the hands of intruders.

  • Great hosting to protect your data.
  • Your data is controlled only by you and no one else.
  • We monitor the safety of your training site 24/7.
  • Don't wait too long for updates. The system is updated automatically.
  • A 2048-bit SSL certificate guarantees the security of customer data when entering the platform, as well as paying for participation.
  • KWIGA only works with trusted financial service providers that are PCI DSS Level 1 certified. Your data is in good hands.

Mobile solution for organizing business trainings

Not all listeners can join the seminars from their PC. Quite often they use portable devices for this - smartphones or tablets. Therefore, our service offers an excellent solution for organizing and conducting trainings.

Dedicated apps for iOS and Android will help you grow your classroom audience. Listeners simply log in from their mobile device.

Our applications will help:

  • join the online seminar from your smartphone and tablet.
  • communicate via video and audio communication with the presenter and other participants.
  • watch live presentations.
  • leave messages and ask questions in the chat.

And this is just a small part of what you will be able to use very soon!

Our team does everything to ensure that each client can get the necessary knowledge. Therefore, the KWIGA mobile application is a convenient and practical training platform.

Ease of getting money for organizing trainings and seminars

This is where we are the best. Try our financial management tools that make life so much easier.

Help with accounting

We will take care of the documents while you are doing what you love.

Accept tuition fees

After registration, each client can pay for participation in seminars in any convenient way. Connect various payment systems to accept payments from anywhere in the world.

Flexible pricing

Offer listeners coupons, subscriptions, lesson packages, and many more pricing options.

Make yourself more confident

Try our affiliate marketing tools. They will help spread the word about your project to as many people as possible.