KWIGA help center LMS (education) Sales and launches (price plans settings, groups, sales outside of Kwiga) Creating multiple pricing plans

Creating multiple pricing plans

Articles:

A step-by-step guide on how to create multiple pricing plans for sales or for granting access if sales are made outside Kwiga.


In this article:


Pricing plans are a common way to sell courses. Below is a standard example of setting up three different pricing plans, and using them to demonstrate how easy it is to organize learning on Kwiga:

  • Self-paced: 3-month access to the course. This plan is sold continuously.

  • With mentor: 6-month access and includes an additional module. Sales are time-limited and have a cohort start date.

  • With course author: 12-month access and includes additional modules. Sales are also time-limited with a defined start date.

You do not need to create multiple copies of a course to offer different pricing plans. Even if different lessons are available under different plans, or one of the plans requires mentor feedback, you can manage all this within a single course. While you can create separate courses, we do not recommend it. Working with one course is easier and more convenient, and if a student switches plans, their progress is preserved automatically.

To get started, you’ll need the following:

  • A created course and course structure on the platform. You don’t need to upload all lessons yet — just create the “course skeleton” with module and lesson titles.

  • A connected payment system (if you plan to accept payments through Kwiga). Instructions for connecting a payment system can be found in the article.

  • A mentor added to your team on the platform. Instructions for adding a mentor are in the article.

  • In the settings of assignments that require mentor review, the option "Requires mentor review" must be selected. Do not assign the mentor directly to quizzes.

Setting up the “VIP / with course author” pricing plan

Go to Sales → Offers and click +Offer. You’ll see the following fields:
(…the text continues with form fields and configuration details)



Offer Name
This is the name that will be visible to both you and your students. It will appear in the access confirmation emails sent to students, on the contact card in your CRM, and in various course reports.
Enter the name of the pricing plan here: “VIP Package”.

Offer Status
The status determines whether students can purchase the course using this offer and whether they can see it on the course’s public page.

  • Draft – the offer is not visible to students. However, you (or your assistant) can still grant course access using a draft offer.
  • Public access – students can access the link and purchase the course on Kwiga. Additionally, you can choose whether the offer will:
  • Be available only by direct link (not shown in the public list), or
  • Displayed in the public list on the course page, so students can click “Get access” and pay for this pricing plan.

In this example, since the VIP plan will be sold on Kwiga and should be fully accessible, make sure to select “Displayed in the public list”.
Offer Settings
Offer Description – this field is optional, but it’s a great place to add details about what students will receive when they purchase this offer: which materials they’ll access, for how long, and any other important specifics.

For example, you can enter the following description:

Full access to all modules and lessons!

Access to additional bonus modules

Direct support from the course author

Full access to all course materials for 12 months after the course starts



We will leave the short description field empty and unchanged.
Filling in a short description only makes sense if, in the final version, you're not happy with how the system automatically shortens the full description. We’ll point out what to pay attention to at the end of the article.

Offer Duration – this is the period during which students can purchase this pricing plan. It defines the sales window, not the time students will have access to the course content.

Since this pricing plan has a limited sales period tied to the course start date, let’s set the following example:

  • Course start date (when learning begins): August 1

  • Sales open: July 1

  • Sales close: August 3

Sales Limit – you can set a maximum number of sales for this pricing plan. Students will see how many spots are left, and once the limit is reached, purchases will be disabled.

Since the author’s time is limited, let’s cap this pricing plan at 15 spots.



Notifications

Here you can set up which emails students will receive after a successful or failed payment.

Important! When a student makes a purchase on the platform for the first time, they will receive the following emails:

  • Activation email

  • Payment success (or failure) notification

  • If the course is available immediately – an email about course access being granted

You can request to disable the activation email and the course access notification by contacting our support team.

In this example, we won’t change the default notifications and will keep all email sends enabled.

Post-payment Pages

By default, the student is redirected to a standard “Thank You” page (or a page corresponding to a failed payment), and from there, they are directed to their personal dashboard.
In this case, we’ll keep the default settings.

Product

The main section is Product – this is where you need to define which course access students will receive.
Click on +Product, and in the dropdown that appears, select the appropriate course.


In this example, you need to grant access to the course for 12 months. The access start date should be the course start date — August 1, and this tariff must be linked to a mentor — the course author.

To configure this correctly, adjust the marked settings as shown in the screenshot:

  • Access Duration: Set to 12 months

  • Access Start Date: Set to August 1

  • Assigned Mentor: Select the course author from your team

These settings ensure that students who purchase the VIP package will gain access to the course content starting from August 1 and receive personalized support from the course author throughout the 12-month period.



To change the default values, click on the blue text and select the required option. You can set any values and also change other parameters if needed.

Note: You can add multiple products to an offer, meaning students will get access to several products after payment. These can be courses, private chats for course discussions, access to a Telegram channel, etc.

Price
Select “Paid” and additional settings for price and currency will appear. Enter the full price for this course. You will be able to add promotional offers later.
Set your desired price for this plan, and select the currency for payment.

Additional related articles:

  • How to create a limited-time discount

  • Creating promotional offers

  • How to launch course registration with prepayment

  • How to set up installment payments

  • How to set up scheduled installment payments

Payment method
Select which payment system you want to use to receive payments for this offer. Reminder: Kwiga is not a payment provider. If you want to accept payments on the platform and have students automatically gain access to the course, you must connect a payment system (see the article:
How to integrate a payment system on Kwiga?).

The final setup for this example looks like this:


Cross-sell
Cross-sell offers are additional suggestions that might be of interest to students who have visited your current product. With configured cross-sell offers, you can introduce students to other pricing plans, offer additional consultations, or provide access to another product.
If this is your first offer or you only have one product, you can skip this step.
Learn more about setting up cross-sell offers in the article
How to create cross-sell offers in Kwiga?

Integrations
At the time of writing, there is an option to connect contact data transfer to the SendPulse chatbot. After payment, student information will be automatically sent to the specified address book in SendPulse.

Setting up the “With assistant” Pricing Plan

Once you’ve configured the first offer for the VIP package, you can duplicate it and make edits to create the next pricing plan. After duplication, modify the copy to make the necessary changes:


Make changes to the offer name by entering the name of the pricing plan, and don't forget to edit the offer description if you have filled it in.



Leave the sales period unchanged, but you can remove or modify the sales limit. We'll remove it completely, assuming that there are enough assistants.



Next, you need to edit the product access, as this plan provides access for only 6 months (previously it was for 12 months). The course start date remains unchanged, but the assistants will be changed.

You can specify assistants later or add new assistants later. However, we recommend doing this right away, as this will ensure that all students making purchases are automatically assigned to assistants.



The final step will be to change the course price to match the "with assistant" plan.

Self-paced Plan Setup

Next, copy the offer again, and edit its title and description. In this plan, there will be no time restrictions for sales, as there is no need for assistant or course author involvement. Therefore, remove all restrictions and set the offer duration to "indefinite."



In the product section, you also need to edit the settings:

Change the access period to the product to "immediately after payment" and "for 3 months."

Click on "No restrictions" in the "Access to lessons" section, then select "Specific modules and lessons." In the window that opens, remove the lessons that should not be accessible.



In the "Assistants" section, remove all assistants.

In the "Practice completion" line, click on "As in quiz settings" and select "Automatic review."


Complete the editing by setting the appropriate price for the plan.

Display Check

Open your course page in a different browser (you should not be logged into Kwiga). You will see the "Get Access" button, and upon clicking it, a page with tariff plan options will open.


If you want to change the information displayed before the "Learn More" button, you can fill out the brief description of the offer. The number of characters in this field is limited.

You can also sell your course on an external landing page by adding direct links to the offers in the tariff buttons. More details on how to implement this are described in the article "Landing page and linking it to the platform." To see what the student will view and edit the text, you can simply follow the link to the offer itself.