Selling through a mini-landing page created on Kwiga

If you need to quickly set up sales for courses or products, a mini landing page on Kwiga allows you to create standalone pages with links and organize product sales directly on the platform.

Unlike complex website builders, a mini landing page is easy to create without web development skills. You can customize it by adding text blocks, images, videos, contact forms, countdown timers, and buttons with different sales scenarios.

An example of a mini landing page can be viewed here.

If you want to sell courses or products through a mini landing page, you need to complete two main steps:

1. Integrate a payment system – this allows you to accept payments directly through the mini landing page (more details here).

2. Create an offer for a pricing plan – you can add one or several offers with different purchase conditions (more about creating offers here).

After that, you can create the mini landing page on the Kwiga platform.

How to Create a Mini Landing Page on Kwiga

1. Go to the Site menu – select Widget, mini-landing.

2. Click the “+” button and set the page name.

3. Using the builder, add the necessary blocks and elements – text, images, videos, contact forms, timers, buttons with different sales scenarios.

A separate article can show more about setting up mini-landing pages.

You can set up a mini landing page differently depending on how you want to organize the sales process. Below, we’ll look at the three main options.

Mini Landing Page with a Button Leading to the Offer Page

If you need to provide users with more information before they make a purchase, it’s worth setting up a mini landing page with a button that leads to the offer page. This allows you to introduce potential clients to your course or product, showcase its benefits, and direct them to make a purchase. If necessary, you can also enable payment without requiring authorization.

How to Create a Mini Landing Page with a Button Leading to the Offer Page

1. Create and Set Up the Offer

Before creating the mini landing page, you need to create the offer in Kwiga. This includes setting the price and purchase terms, configuring access to the course or product after payment, adding a description that will appear on the offer page, and so on. Copy the public link to the offer.

2. Add a Button to the Mini Landing Page

In the mini landing page builder, you must add a Button element in the desired place on the page. 

This could be after the course description, a block with benefits, or next to the price. The main thing is that the button is visible.

3. Configure the Button and Add the Link

In the button settings, select the action type Redirect to page. Paste the copied public link to the offer into the URL field.

Below, specify the button text, such as “Learn More” or “Proceed to Checkout.” The button should have a clear and appealing call to action.

Save the changes in the top right corner and test the button functionality.

Mini Landing Page with a Button Leading Directly to Payment

If simplifying the purchasing process is essential, you can configure the button to take the user directly to the payment page. This is suitable for quick sales when there is no need to provide the client with additional details about the offer.

If the client is already logged into the system, access to the course or product is granted automatically after payment. If the user is not registered, they will be prompted to enter contact information before payment. You can also enable payment without authorization, allowing clients to make purchases without logging into the platform.

How to Create a Mini Landing Page with a Button Leading to Payment

1. Create and Set Up the Offer

Create the offer and check whether payment without authorization is enabled in the settings (if needed). This includes setting the price and purchase terms, configuring access after payment, and more. Copy the payment link from the offer settings.

2. Add a Button to the Mini Landing Page

In the mini landing page builder, add a Button element in the desired place on the page. 

This could be after the course description, a block with benefits, or next to the price. The key is that the button is visible.

3. Configure the Button and Add the Link

In the button settings, select the action type Redirect to page. Paste the copied public payment link into the URL field.

Save the changes and test whether the button works correctly and if the payment process goes through successfully.

Mini Landing Page with a Contact Data Collection Form

If you want to sell a course and collect additional data from potential clients, you can add a data collection form to the mini landing page. This allows you to gather information about interested users and further interact with them through email campaigns, messengers, or phone calls. One option is to place a button on the page that opens a modal window with the form when it is clicked. In this case, you need to specify in the form settings that it should open in a modal window.

How to Create a Mini Landing Page with a Contact Form

If you want to sell a course and collect potential clients' contacts, you can add a data collection form to the mini landing page. This allows you to gather information about interested users and further interact with them through email campaigns, messengers, or phone calls. 

1. Create and Set Up the Offer

Before creating the mini landing page, you need to set up the offer in Kwiga. This includes defining the price and purchase conditions, configuring access to the course or product after payment, adding a description that will be displayed on the offer page, and so on.

2. Add the Form to the Mini Landing Page

In the mini landing page builder, you need to add a Form block in the desired location on the page.

3. Customize the Contact Data Collection Form

You can style the form to match your brand and change the button color or fonts so that it harmoniously matches your mini landing page. By default, the form already includes fields for name and email, but you can add any additional fields. For example, using the +Element button, you can add a phone number field.

To change the position of a field in the form—for instance, to place the email field under the name—drag the element upward in the block settings and position it accordingly.

4. Configure How the Form Data Is Used

The user enters their name, email, or phone number, after which they receive access to free material, additional information, or a special offer. Two scenarios are possible next:

1. The contact details are saved in the CRM, allowing further communication via email campaigns or personalized offers.

This format is convenient if you want to build a base of potential clients for future nurturing or to send them personalized offers.

2. The user is automatically redirected to the payment page after submitting the form.

Change the parameters in the side panel if you want the user to go straight to payment after filling out the form.

In the Form Data Usage block, select Product access.

If needed, add the necessary tags to later filter contacts in the CRM and set up user redirection—Send user to profile on Kwiga.

Change the toggle from Full Access to Offer, and click +Add to select the desired tariff (offer) name.

If needed, you can also configure the transfer of submitted contact data to a third-party service.

Save the changes and test whether the form submission and payment process work correctly. After submitting the form, the system automatically redirects the buyer to the payment page. 

Note: Do not add a link to the payment system in the widget settings, including the button. When the button clicks, the form data is submitted (a contact is automatically created in the CRM), and the user is automatically redirected to the offer payment page. 

How to Create a Mini Landing Page with a Button that Opens Another Widget – a Contact Collection Form

The mini landing page builder allows you to set up a form that opens when a button is clicked as a separate widget.

1. Create and Set Up the Offer

Before creating the mini landing page, you need to create and configure the offer in Kwiga. This includes, among other things, defining the price and purchase conditions, setting up access to the course or product after payment, adding a description that will be displayed on the offer page, and so on.

2. Create a Widget Form that Opens in a Modal Window

For this case, you need to create and configure a separate widget (a contact collection form) and a separate mini landing page via the top menu Site → Widget, Mini-landing, so that you can link them later.

In the widget builder, you need to add a Form block in the desired place on the page.

You can learn more about creating widgets in a separate article. Importantly, besides other settings, make sure to enable the Use in popup window toggle.

3. Set Up Post-Submission Actions and Save Changes

You need to define what should happen after the form is filled out. This could be creating a contact in the CRM or granting access to a product. 

After completing the settings for how the form data will be used, click Save and exit the builder.

4. Create a Separate Mini Landing Page with a Button
Next, in the mini landing page builder, you need to add a Button element to the desired place on the page.

It’s best to place it after the course or offer description, near the benefits block, next to the pricing, or at the end of the page as a final call-to-action. If you're offering access to a course, the button can have any text, such as "Enroll in the course" or "Get access", etc.

5. Link the Button to the Widget

After adding the button, you need to configure its action. Click on the button, open its settings, and select the action type Open other CTA. Choose the name of the previously created widget.

After saving the changes, the mini landing page will work so that when the button is clicked, the contact collection form will open in a modal window.

How to Copy the Link to a Mini Landing Page after Creation

After making all the necessary edits, you need to Save the changes, and then Exit the mini landing page builder.

Next, click on Set widget under the name of the created mini landing page.

Go to the Mini-landing page tab and copy the link.

The mini-landing page on Kwiga allows you to quickly set up course or product sales without complex technical solutions. Thanks to various scenarios—redirecting to an offer page, payment, or collecting contacts—you can effectively attract clients and simplify conversion.