Setting Up the Public Offer Page

The public offer page is the page where potential students can see the conditions of a specific plan and make a purchase. If you haven’t yet created any plans or offers, check out the separate article on creating and configuring offers..

Go to Courses → Plans & Offers, and select the desired offer. Each offer has its own unique public link. If the offer is published, anyone with the link can view this page.

Example link: https://sampleschool.kwiga.com/o/TRJc4Tq2ZIWU

Let’s take a detailed look at each element you can configure on the public page.

Title and Short Description

The offer title is the name of the plan that students see on the purchase page.

Usually, this is the name of the tariff plan — for example, Standard, Premium, VIP, or Basic Access.

The short description appears below the title and provides brief information about the key conditions of this specific plan.

This is the first thing a potential student sees, so it’s best to describe the main advantages of the offer concisely.

Filling in the short description is optional but recommended.

If you don’t fill in this field separately, it will be automatically generated based on the full description.

Full Offer Description

If you click the “Learn More” button below the short description, the full description appears.

The full description is created using a text editor, which allows you to format text, add images, insert links and buttons. If needed, you can also add code — for example, an iframe to embed videos or other elements.

Filling out the full description is not mandatory, but it is recommended for a detailed presentation of the offer.

Displaying Price and Promotions

The price of the offer is automatically displayed on the public page based on the settings you specified in the Price section.

If you’ve created a promotional offer with a discount, students will see the reduced price highlighted in bold, with the old price crossed out next to it.

This visually emphasizes the benefit of purchasing right now.

If you’ve set a limit on the number of available spots in the offer settings, students will see a message indicating how many spots remain out of the total number. This kind of information creates a sense of exclusivity and provides extra motivation not to delay the purchase.

Payment Options

The public page automatically displays information about the available payment methods.

If you’ve set up installment payments, students will see the option to split their payment into multiple installments.

When configuring installment payments, you can specify which amount the client will see as the first payment on the purchase page.

This can improve conversion rates, as a lower initial price may appear more attractive to potential buyers.

If you’ve set up subscription-based payments, the page will display information about the payment frequency and the option to cancel the subscription.

Discount Coupons and Promo Codes

If you’ve created discount coupons and allowed their use for this offer, a special promo code field will appear on the page.

Students will be able to enter their coupon before making a payment and immediately see the updated price.

Paying with Points

When the pay-with-points option is enabled, students will see the ability to use their accumulated bonus points to reduce the cost of their purchase.

The system automatically displays how many points are available and what amount can be deducted.

Footer and Information at the Bottom of the Page

The footer is the lower section of the page, which remains the same across all public pages of your school on the Kwiga platform.

You can add contact information, useful links, or other important elements there.

For more details on how to configure the footer, see the separate article on footer setup..

Recommendation

Before opening the offer for sales, preview the public page via its link and check all elements carefully.

Make sure that:

• the text is clear and easy to understand,

• the price displays correctly,

• images load quickly, and

• the payment button is active and successfully redirects to the payment system page